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Want customers to buy a lot of your products? If your brand or business has opened an online shop on Shopify but sales haven’t achieved the intended results, it may be a sign that your online store needs to be upgraded and set to the standard. Properly configured Shopify is a critical step in your online business’s success, whether it’s beautifully designed. Classification of systematic products or secure payment settings. In this article, we will introduce the Shopify storefront setting so that you can get online stores to meet customer needs and generate sales efficiently.
Shopify Store Configuration Priority
Shopify’s product pages are very important in creating sales and creating a great customer experience. If you imagine visiting a website, it’s full of downloads. It’s definitely going to affect sales, but when your online shopping site is properly configured, it allows you to quickly download pages, categorize items that are easy to find, make them friendly and easy to use, and get detailed information about the products.
Making a good online shopping page will not only increase the chance to turn visitors into customers, but also create a great web experience that will encourage customers to revisit the service in the future. If you want a brand or business to achieve sales, don’t miss out on improving your online shopping page with the new features. Shopify Implementation Service for a great experience.
Shopify customization tips for online stores
1. Selecting a template or theme that is appropriate for the product
Shopify offers a wide range of free and free templates to choose from, but don’t forget the importance of using a customer-friendly website. Choosing a simple, elegant and product-friendly template will make it easier for customers to use. For example, if you sell fashion products, you should choose a theme with beautiful fonts, a unique menu bar, and a smooth scrolling of products.
2. Interesting Home Page Configuration
The first page of the store is the first page that customers will see. It is very important that they can use a large banner with special pictures of products or promotions or display popular items on the front page to attract attention.
The Call to Action (CTA) button is another popular technique for brands or businesses. It can create, add conversions such as “Order Now” or “View More” in the appropriate spot to encourage customers to click on the products they are interested in.
Shopify tips: Use sharp and interesting product images and provide information about useful products to make it easier for customers to make decisions.
3. an easy classification of goods to find
Product classification is another Shopify customization tip that makes it easier for customers to search for their products. Users should set the category clearly and name the category easily. Users can use the “Filter” function so that customers can screen products according to their size, color or price. This will make it easier for customers or visitors to online shopping sites to find products or services. For example, if they sell cosmetics, they should categorize them into facial cosmetics, eye products, lipstick products, etc., and add color filters or products that customers can choose from.
4. improve the convenient and secure payment system
Quick and convenient payment is at the heart of online commerce. Shopify offers a variety of payment options, such as credit cards, debit cards, and online payment services. Users should set up simple procedures so that customers can place orders in a few clicks and reduce complex forms.
Users can enable Shopify Payments feature or use popular payment options to make their customers more convenient. Additionally, the additional display of the Trust Badge tag will increase the reliability of your online store.
5. Using the SEO feature to increase visibility in the Search Engine
A good SEO setting allows online stores to rank high on Google, making it easier for new customers to find your online store. Shopify has SEO tools that allow users to customize keywords on the front page, product lists, product descriptions and product names. For example, if it is a sports shoe business, users can enter keywords such as “cheap sports shoes.” Or “fashionable sneakers” in product descriptions and product names, as well as setting the Meta Tag to match the key words that will help rank more in the search results.
6. Using Shopify’s advertising and promotional features to market
Shopify has marketing features that help users effectively promote their stores, whether using email marketing, connecting their stores to social media or setting up advertising campaigns via Facebook and Google, setting up notifications, promotions or discounts such as “buy 1 free 1” or “20% off for new customers.” This will help stimulate customers’ interest and increase sales. Moreover, if the promotion period is set, it will increase the opportunity to generate more sales.
7. Add product reviews to improve reliability.
Reviews from customers who have purchased goods will help build trust in your online store. Shopify has several applications for adding product reviews, allowing customers to see reviews or photos from other customers who have actually used them, such as installing reviews such as Judge. Me or Yotpo to facilitate customers’ opinions and ratings. These reviews will make it easier for customers to make decisions about their purchases.
8. Using App Chat for Help
A common problem is that customers ask questions about their products or services and are not immediately answered. When customers come to buy products or services, they can install real-time chat applications. Once customers or visitors get answers, they will be able to make faster purchases.
Conclusion
Shopify is a smart decision for novice business owners, making it effective not only to make Shopify more attractive but also to increase sales opportunities. From choosing the right theme, setting up SEO, adding product reviews and using features to market, we hope that Shopify’s customization tips. These will help you create a successful online store.
