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There is no denying that Content has played a role and has become an important tool to market both brand awareness and business through various social media platforms.
When it comes to content production, many people still find it difficult because they need high-quality content, high-quality tools and equipment, professionals from various fields of content production, but today in a digital age full of tools and access to information and know how to create content efficiently. It can be adapted to be used as a content creation idea for SMEs as a strategy to develop content creatively and quality to attract target groups.
Content Initiator Tools and Resources
SEO Help Desk
For brands or SME owners who want to create content on the website, making the article or website the top priority is important to make it easier for target groups to find products or services, including content or information that can be found on the website, such as:
- Google Trends: A reliable free Google search tool to help detect trends by viewing back-to-back statistics or choosing the right time range for content beginners or editors to rank websites in search or engagement.
Content production tool (Content)
As a novice in content creation, it is certainly more beneficial to use simple and simple-to-use programs or applications. Currently, there are tools that can create content as easily and as quickly as professionals, such as:
- WordPress: It’s an ideal tool for writing articles or writing content to websites. It’s easy to use and doesn’t have to code yourself. This allows users to create content that’s beautiful, modern and time-saving.
- Canva: It’s a popular tool that meets the many challenges of content – whether it’s photos, videos or graphics – saving digital marketers time or content creation.
Project Management Tools
Planning to work in an orderly fashion can help control the operation or production of content to achieve its goals, gain greater visibility and efficiency, such as:
- Trello: It’s one of the most popular tools for companies to use because it’s the Kanban Board that makes it easier to manage content on a daily basis. Of course, the key is simplicity of the tool. Even a beginner can learn how to use it without difficulty.
- HubSpot: A platform that SMEs prefer to use because it has full functionality, marketing and sales, and customer relationship management, including marketing, sales and service. Key features include content management features such as HubSpot Content Hub. SEO and efficiently analyze customer information from multiple platforms.
Additional learning resources for content creation
Of course, it’s important to think about content, information, or content creation. Social media platforms are a very useful tool, whether it’s Facebook, or Facebook. Instagram or TikTok, not only ideas or ideas for content creation, but also features marketingable features. There is another Pinterest channel for reference work, including Mood and Tone, as well as design styles.
Content creation has many purposes, whether it is educational, entertaining or selling products. If tools are used to suit content, they can extend to brands or SMEs in a variety of ways and create a good brand or business image.
