Remarketing Advertising

Remarketing or Retargeting is the practice of sending our advertisements to people who have previously visited or engaged with a business’s page or website to reinforce the brand, products, or services to those groups of people. Google calls this practice “Remarketing“, while Facebook refers to it as “Retargeting“. Both terms have similar meanings, which is to reiterate advertisements to the same target audience, or what some people call “haunting marketing”.