{"id":14854,"date":"2025-08-31T08:30:00","date_gmt":"2025-08-31T01:30:00","guid":{"rendered":"https:\/\/www.cipher.co.th\/blogs\/ai-search-visibility\/"},"modified":"2025-09-29T16:46:45","modified_gmt":"2025-09-29T09:46:45","slug":"ai-search-visibility","status":"publish","type":"post","link":"https:\/\/www.cipher.co.th\/en\/blogs\/ai-search-visibility\/","title":{"rendered":"How to Help New Customers Find Your Brand Easier with AI Search Visibility"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"14854\" class=\"elementor elementor-14854 elementor-14251\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d7ddc9f e-flex e-con-boxed e-con e-parent\" data-id=\"d7ddc9f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d0cad36 elementor-widget elementor-widget-text-editor\" data-id=\"d0cad36\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In today&#8217;s digital landscape, getting customers to discover your business online has <a href=\"https:\/\/www.cipher.co.th\/en\/blogs\/what-is-seo-easy-guide\/\"><strong>changed dramatically! Ranking on Google&#8217;s <\/strong><\/a>first page is no longer just about stuffing keywords. Instead, you need to understand how AI influences search and how to optimize your brand&#8217;s AI Search Visibility to effectively reach new customers. Understanding what SEO is provides a foundation, but AI is transforming this landscape rapidly. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e4ea458 elementor-toc--minimized-on-tablet elementor-widget elementor-widget-table-of-contents\" data-id=\"e4ea458\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;exclude_headings_by_selector&quot;:[],&quot;marker_view&quot;:&quot;bullets&quot;,&quot;icon&quot;:{&quot;value&quot;:&quot;&quot;,&quot;library&quot;:&quot;&quot;},&quot;no_headings_message&quot;:&quot;No headings were found on this page.&quot;,&quot;headings_by_tags&quot;:[&quot;h2&quot;,&quot;h3&quot;,&quot;h4&quot;,&quot;h5&quot;,&quot;h6&quot;],&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t\t\t\t<h2 class=\"elementor-toc__header-title\">\n\t\t\t\tTable of Contents\t\t\t<\/h2>\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__e4ea458\" aria-expanded=\"true\" aria-label=\"Open table of contents\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-down\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M207.029 381.476L12.686 187.132c-9.373-9.373-9.373-24.569 0-33.941l22.667-22.667c9.357-9.357 24.522-9.375 33.901-.04L224 284.505l154.745-154.021c9.379-9.335 24.544-9.317 33.901.04l22.667 22.667c9.373 9.373 9.373 24.569 0 33.941L240.971 381.476c-9.373 9.372-24.569 9.372-33.942 0z\"><\/path><\/svg><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__e4ea458\" aria-expanded=\"true\" aria-label=\"Close table of contents\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-up\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M240.971 130.524l194.343 194.343c9.373 9.373 9.373 24.569 0 33.941l-22.667 22.667c-9.357 9.357-24.522 9.375-33.901.04L224 227.495 69.255 381.516c-9.379 9.335-24.544 9.317-33.901-.04l-22.667-22.667c-9.373-9.373-9.373-24.569 0-33.941L207.03 130.525c9.372-9.373 24.568-9.373 33.941-.001z\"><\/path><\/svg><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<div id=\"elementor-toc__e4ea458\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<svg class=\"elementor-toc__spinner eicon-animation-spin e-font-icon-svg e-eicon-loading\" aria-hidden=\"true\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M500 975V858C696 858 858 696 858 500S696 142 500 142 142 304 142 500H25C25 237 238 25 500 25S975 237 975 500 763 975 500 975Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2ce6ec6 e-flex e-con-boxed e-con e-parent\" data-id=\"2ce6ec6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b1bcde8 elementor-widget elementor-widget-heading\" data-id=\"b1bcde8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What is AI Search Visibility and Why It Matters in the Digital Era<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b7299e5 elementor-widget elementor-widget-image\" data-id=\"b7299e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"611\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/08\/AI-Search-Visibility-2-1024x611.webp\" class=\"attachment-large size-large wp-image-14269\" alt=\"AI Search Visibility\" srcset=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/08\/AI-Search-Visibility-2-1024x611.webp 1024w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/08\/AI-Search-Visibility-2-300x179.webp 300w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/08\/AI-Search-Visibility-2-768x459.webp 768w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/08\/AI-Search-Visibility-2-500x299.webp 500w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/08\/AI-Search-Visibility-2-700x418.webp 700w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/08\/AI-Search-Visibility-2.webp 1340w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-24ece89 elementor-widget elementor-widget-text-editor\" data-id=\"24ece89\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>AI Search Visibility is an indicator of how well both people and AI systems recognize your website through search engines like Google and various AI platforms. It&#8217;s measured by several key factors:<br><\/p><ul><li><strong>Search Impression<\/strong> &#8211; how many times your website appears in search results<\/li><li><strong>Clicks<\/strong> &#8211; how many times people click through to your website<\/li><li><strong>Click-through rate (CTR)<\/strong> &#8211; the percentage of people who click your website after seeing it<\/li><li><strong>Position<\/strong> &#8211; where your website ranks in search results<\/li><\/ul><p>In this era where AI Search Visibility has become a critical factor, new elements have emerged. Search no longer ends with just seeing blue links as before. <a href=\"https:\/\/www.cipher.co.th\/en\/services\/web-design-development\/\"><strong>Developing websites that support AI functionality <\/strong><\/a>has become increasingly important to enhance your overall AI Search Visibility.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a4af89 elementor-widget elementor-widget-heading\" data-id=\"2a4af89\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Why AI Search is a Big Deal You Need to Know About<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1aa42ce elementor-widget elementor-widget-text-editor\" data-id=\"1aa42ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The search world is changing rapidly. Since 2024, we&#8217;ve seen new result formats called AI Overviews, and in 2025, Google added AI Mode, directly impacting many businesses&#8217; Organic Traffic and their AI Search Visibility.<\/p><p>Many brands using traditional SEO methods are seeing website traffic decline, especially websites focusing on general information content without differentiation. This happens because users can get answers directly from AI Search without clicking through to websites. This is why developing AI Search Visibility has become a crucial strategy for modern online businesses.<\/p><p>Consumer search behavior is changing. According to SEMRush data from 2025, AI Overview displays reached 13.14% in March, nearly doubling from January! Interestingly, 88.1% of AI results come from informational queries. Using appropriate <a href=\"https:\/\/www.cipher.co.th\/en\/blogs\/ahrefs\/\"><strong>SEO analysis tools <\/strong><\/a>helps you track these changes and improve your AI Search Visibility in real-time. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-049c2a2 elementor-widget elementor-widget-image\" data-id=\"049c2a2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.cipher.co.th\/en\/e-book-seo-and-search-intent-optimizing-for-2025\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"341\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/cta-e-book-15-1024x341.webp\" class=\"elementor-animation-shrink attachment-large size-large wp-image-8690\" alt=\"\u0e14\u0e32\u0e27\u0e19\u0e4c\u0e42\u0e2b\u0e25\u0e14 E-Book\" srcset=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/cta-e-book-15-1024x341.webp 1024w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/cta-e-book-15-300x100.webp 300w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/cta-e-book-15-768x256.webp 768w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/cta-e-book-15-500x167.webp 500w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/cta-e-book-15-700x233.webp 700w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/cta-e-book-15.webp 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ed21ee7 elementor-widget elementor-widget-heading\" data-id=\"ed21ee7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What is AI Search? Understanding the Platforms You Need to Reach <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14365a6 elementor-widget elementor-widget-text-editor\" data-id=\"14365a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>AI Search refers to information-seeking behavior through Large Language Models (LLMs), which generate answers from vast databases, similar to AI systems we use for conversations today. Optimizing for these platforms is essential for strong AI Search Visibility.<\/p><p>Currently, several AI tools play a role in consumer information searches:<\/p><ol><li><strong>Google AI Overview<\/strong> &#8211; shows Generative AI results on Google search pages<\/li><li><strong>Google AI Mode<\/strong> &#8211; helps find information and processes it to answer questions directly<\/li><li><strong>ChatGPT<\/strong> &#8211; provides answers from its learned database<\/li><li><strong>Gemini<\/strong> &#8211; Google&#8217;s AI that answers questions and helps find information<\/li><li><strong>Perplexity<\/strong> &#8211; functions like a Search Engine combined with AI<\/li><li><strong>Claude <\/strong>&#8211; AI that can search and summarize information<\/li><\/ol><p>The key difference is that when searching with AI, you get answers immediately, not just links to click through. That&#8217;s why getting your brand referenced in these answers through improved AI Search Visibility is crucial.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-821e3ab elementor-widget elementor-widget-heading\" data-id=\"821e3ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">5 AI Search Visibility Strategies Modern Businesses Must Know<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5a0dc51 elementor-widget elementor-widget-image\" data-id=\"5a0dc51\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"611\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/08\/AI-Search-Visibility-3-1024x611.webp\" class=\"attachment-large size-large wp-image-14271\" alt=\"AI Search Visibility\" srcset=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/08\/AI-Search-Visibility-3-1024x611.webp 1024w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/08\/AI-Search-Visibility-3-300x179.webp 300w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/08\/AI-Search-Visibility-3-768x459.webp 768w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/08\/AI-Search-Visibility-3-500x299.webp 500w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/08\/AI-Search-Visibility-3-700x418.webp 700w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/08\/AI-Search-Visibility-3.webp 1340w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b36de49 elementor-widget elementor-widget-text-editor\" data-id=\"b36de49\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tHere are some AI Search Visibility strategies that will give modern businesses an edge.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ed73ea elementor-widget elementor-widget-heading\" data-id=\"1ed73ea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">1. Increase AI Access to Your Website with Crawlability to Enhance AI Search Visibility<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-73aa5fd elementor-widget elementor-widget-text-editor\" data-id=\"73aa5fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In an era where AI plays a crucial role, it&#8217;s essential to make your website easily accessible and understandable for AI Bots, which is fundamental for good AI Search Visibility. You should check these elements:<\/p><ul><li><strong>Robots.txt <\/strong>&#8211; verify you&#8217;re not blocking important URLs containing information you want AI to access<\/li><li><strong>Website structure<\/strong> &#8211; implement good Internal Linking connecting important pages<\/li><li><strong>Website speed <\/strong>&#8211; slow-loading sites drive away users, and AI Bots don&#8217;t like to wait either<\/li><li><strong>Content quality <\/strong>&#8211; AI needs high-quality, comprehensive, unique information<\/li><li><strong>Crawl Budget<\/strong> &#8211; make your site bot-friendly by prioritizing pages<\/li><\/ul><p>Additionally, effective<a href=\"https:\/\/www.cipher.co.th\/en\/services\/seo\/\"><strong> SEO strategies remain<\/strong><\/a> a crucial foundation that helps AI better access and understand your content, significantly boosting your AI Search Visibility.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f368c0f elementor-widget elementor-widget-heading\" data-id=\"f368c0f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">2. Understand Different LLM Data Sources<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d241eaf elementor-widget elementor-widget-text-editor\" data-id=\"d241eaf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Each AI learns and displays information differently. You need to understand these differences to adjust your strategy appropriately for optimal AI Search Visibility:<\/p><ul><li><b>ChatGPT<\/b> &#8211; typically uses information from major websites with global recognition<\/li><li><b>Google AI Overviews<\/b> &#8211; references current websites and platforms like Instagram<\/li><li><b>Google AI Mode<\/b> &#8211; uses data from websites with good SEO<\/li><li><b>Perplexity<\/b> &#8211; works like a Search Engine, using data from easily accessible websites<\/li><\/ul><p>When you understand what kind of data each AI prefers, you can better design content that meets those needs and improves your AI Search Visibility across multiple platforms.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ed07d1 elementor-widget elementor-widget-heading\" data-id=\"4ed07d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">3. Use Multimodal and E-E-A-T Principles to Elevate AI Search Visibility<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-292498e elementor-widget elementor-widget-text-editor\" data-id=\"292498e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Google still emphasizes E-E-A-T principles, which directly impact AI Search Visibility:<\/p><ul><li><b>E (Experience) <\/b>&#8211; share real experiences you have<\/li><li><b>E (Expertise)<\/b> &#8211; demonstrate expertise in what you write about<\/li><li><b>A (Authoritativeness)<\/b> &#8211; build recognition and reputation in your field<\/li><li><b>T (Trustworthiness)<\/b> &#8211; build credibility with accurate information and references<\/li><\/ul><p>Additionally, implement Multimodal SEO strategy by creating content in multiple formats\u2014not just text, but including videos, images, infographics, and podcasts\u2014so your brand can be referenced across various channels. This diversified approach significantly enhances your AI Search Visibility and<a href=\"https:\/\/www.cipher.co.th\/en\/blogs\/increase-sales-with-ai-seo-guide\/\"><strong> increases sales opportunities.<\/strong><\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-47865af elementor-widget elementor-widget-heading\" data-id=\"47865af\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">4. Build Online Credibility Signals to Enhance AI Search Visibility<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2134d4e elementor-widget elementor-widget-text-editor\" data-id=\"2134d4e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>AI doesn&#8217;t just look at your website but also considers external signals affecting AI Search Visibility:<\/p><ul><li><strong>Social media<\/strong> &#8211; presence and activities across platforms<\/li><li><strong>Video content<\/strong> &#8211; material on YouTube or TikTok<\/li><li><strong>Reviews and comments<\/strong> &#8211; on Google Business, Trustpilot, or other platforms<\/li><li><strong>Mentions on forums<\/strong> &#8211; such as industry-specific boards related to your business<\/li><\/ul><p>The more people talk about your brand, the more information AI will have about your business, naturally improving your AI Search Visibility through these trust signals.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b58a013 elementor-widget elementor-widget-heading\" data-id=\"b58a013\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">5. Restructure Content for Easy AI Reading and Increased AI Search Visibility<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f996de8 elementor-widget elementor-widget-text-editor\" data-id=\"f996de8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>AI prefers content with clear structure that makes it easy to understand, which efficiently enhances AI Search Visibility. Therefore, you should:<\/p><ul><li>Use clear headings and subheadings (H1, H2, H3)<\/li><li>Organize content into short, easy-to-understand paragraphs<\/li><li>Use bullet points or numbered lists to clearly separate information<\/li><li>Include Schema Markup so AI understands the content type<\/li><li>Summarize key points at the beginning of articles<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a078be3 elementor-widget elementor-widget-heading\" data-id=\"a078be3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">AI Search Visibility for Different Personas: Group-Specific Strategies<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4e7b2b5 elementor-widget elementor-widget-text-editor\" data-id=\"4e7b2b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tTo make AI Search Visibility effective, strategies should be tailored to different personas or target groups, ensuring AI displays your information in answers that match each group&#8217;s needs. Here are strategies for key personas:\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-faa1b1d elementor-widget elementor-widget-heading\" data-id=\"faa1b1d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Persona 1: Small Business Owner (SME Owner)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ef8f989 elementor-widget elementor-widget-text-editor\" data-id=\"ef8f989\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>SME owners typically have limited time and budget but need quick results. AI Search Visibility adjustments for this group should focus on:<\/p><ul><li><b>How-to and Quick Guide content <\/b>&#8211; create content with fast, direct answers that AI can easily use<\/li><li><b>Local keywords <\/b>&#8211; emphasize location-based keywords like &#8220;coffee shop Chicago&#8221; or &#8220;SEO for businesses in New York&#8221;<\/li><li><b>Concise Case Studies<\/b> &#8211; create brief case studies showing clear results that AI can easily summarize<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f7a82aa elementor-widget elementor-widget-heading\" data-id=\"f7a82aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Persona 2: Digital Marketer<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9616ca5 elementor-widget elementor-widget-text-editor\" data-id=\"9616ca5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Digital marketers need in-depth information and actionable techniques. AI Search Visibility strategies for this group should include:<\/p><ul><li><strong>Technical information and statistics <\/strong>&#8211; provide referenced numbers, research, and up-to-date statistics<\/li><li><strong>Actionable Insights<\/strong> &#8211; focus on content with practical applications and clear steps<\/li><li><strong>Tool and strategy comparisons<\/strong> &#8211; create comparison tables that AI can easily extract to answer questions<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-95f1450 elementor-widget elementor-widget-heading\" data-id=\"95f1450\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Persona 3: C-Level Executive<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ac5a8d7 elementor-widget elementor-widget-text-editor\" data-id=\"ac5a8d7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Senior executives need strategic information and market overviews. AI Search Visibility optimization should focus on:<\/p><ul><li><b>Strategic information <\/b>&#8211; content linking to business goals and ROI<\/li><li><b>Industry trends<\/b> &#8211; analysis of trends and changes in the industry<\/li><li><b>Case studies of major brands<\/b> &#8211; success examples from leading brands that can be adapted<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cd16b1d elementor-widget elementor-widget-heading\" data-id=\"cd16b1d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Persona 4: Website Developer and SEO Specialist<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15917aa elementor-widget elementor-widget-text-editor\" data-id=\"15917aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>This group needs technical information and specific optimization guidelines to improve AI Search Visibility:<\/p><ul><li><b>Code and Technical SEO guidelines<\/b> &#8211; Schema Markup code examples and technical optimization approaches easily understood by AI<\/li><li><b>Algorithm updates<\/b> &#8211; latest information about AI algorithm changes<\/li><li><b>Tools and plugins <\/b>&#8211; reviews and recommendations for tools that help increase AI Search Visibility<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-726b253 elementor-widget elementor-widget-heading\" data-id=\"726b253\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Persona 5: E-commerce Owner<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8dddc60 elementor-widget elementor-widget-text-editor\" data-id=\"8dddc60\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Online store owners focus on increasing sales and reaching new customers through improved AI Search Visibility:<\/p><ul><li><b>Product content<\/b> &#8211; how to write product details for AI understanding and display<\/li><li><b>Promotions and seasonal SEO<\/b> &#8211; content optimization by season and promotion periods<\/li><li><b>Cross-selling and Up-selling strategies <\/b>&#8211; structuring websites so AI understands product relationships<\/li><\/ul><p>E-commerce businesses can leverage AI Search Visibility to drive direct sales and product discovery.<br>Tailoring AI Search Visibility strategies to each persona increases opportunities to reach target audiences more effectively, as AI can better understand and present your information according to each user group&#8217;s needs.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ad03aae elementor-widget elementor-widget-heading\" data-id=\"ad03aae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Understanding SEO vs ASEO: Differences Affecting AI Search Visibility<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-956660d elementor-widget elementor-widget-text-editor\" data-id=\"956660d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In an era where AI plays an increasing role, developing AI Search Visibility requires understanding new concepts:<\/p><ul><li><b>SEO (Search Engine Optimization)<\/b> &#8211; optimizing websites to rank on search engines<\/li><li><b>ASEO (AI &amp; Search Engine Optimization) <\/b>&#8211; adjusting websites for both people and AI to understand and reference<\/li><li><b>GEO (Generative Engine Optimization)<\/b> &#8211; adapting content for content-generating AI<\/li><li><b>LLMO (Large Language Model Optimization) <\/b>&#8211; optimizing content for LLMs<\/li><\/ul><p>While these terms have similar meanings, their purpose is to increase AI Search Visibility online from both traditional Search Engines and new AI, following<a href=\"https:\/\/searchengineland.com\/guide\/what-is-ai-seo#:~:text=AI%20SEO%20combines%20traditional%20best,authoritative%20content%20for%20their%20audiences.\" target=\"_blank\" rel=\"nofollow noopener\"><strong> AI SEO principles<\/strong><\/a> that combine traditional approaches with new technology.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b6c8013 elementor-widget elementor-widget-heading\" data-id=\"b6c8013\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Why AI Search Reduces Website Clicks but Increases AI Search Visibility Quality<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a13aee elementor-widget elementor-widget-text-editor\" data-id=\"7a13aee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>There are two main reasons why AI Search reduces search traffic:<\/p><ol><li><b>AI Overview provides direct answers,<\/b> so users get answers without clicking through to websites<\/li><li><b>Users turn directly to LLMs<\/b> &#8211; such as ChatGPT, Gemini, Perplexity instead of searching on Google<\/li><\/ol><p>However, from another perspective, people who still click through to websites in the AI era are genuinely interested, with higher chances of becoming customers, resulting in better Conversion Rates despite possibly lower Traffic.<\/p><p>According to data from the SEO team at CIPHER, websites adapted to the AI Search era have increased their AI Search Visibility by 60-200% because AI Search references information from websites, creating opportunities to reach new target audiences through enhanced AI Search Visibility.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cc426a0 elementor-widget elementor-widget-heading\" data-id=\"cc426a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">AI Search Visibility Services by CIPHER<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-814a91f elementor-widget elementor-widget-text-editor\" data-id=\"814a91f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tAt CIPHER, we offer services covering all dimensions of AI Search Visibility to make your brand recognized in the AI era:\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e86297a elementor-widget elementor-widget-heading\" data-id=\"e86297a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">AI-Ready SEO Analysis<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4a96a63 elementor-widget elementor-widget-text-editor\" data-id=\"4a96a63\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tStarting with analyzing how ready your website is for the AI era, identifying areas for improvement to increase AI Search Visibility so AI can better access and understand your content.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e09b48a elementor-widget elementor-widget-heading\" data-id=\"e09b48a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">AI Search Visibility Strategy<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c69960 elementor-widget elementor-widget-text-editor\" data-id=\"1c69960\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tComprehensive ASEO strategy planning, from analyzing keywords that AI often references to structuring websites to increase AI Search Visibility and planning content that meets both user and AI needs.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-158bfe2 elementor-widget elementor-widget-heading\" data-id=\"158bfe2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">AI-Optimized Content Creation<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-414e709 elementor-widget elementor-widget-text-editor\" data-id=\"414e709\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tCreating high-quality content following E-E-A-T principles by professional writers who understand both readers and AI algorithms, with structures that make it easy for AI to read, directly supporting your AI Search Visibility goals.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9db1d19 elementor-widget elementor-widget-heading\" data-id=\"9db1d19\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Technical AI SEO<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-946a743 elementor-widget elementor-widget-text-editor\" data-id=\"946a743\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tOptimizing website backend techniques to be AI Bot-friendly, including Schema Markup, Structured Data, and fixing technical issues that might hinder AI access and limit your AI Search Visibility.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c3f58f elementor-widget elementor-widget-heading\" data-id=\"3c3f58f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Multimodal SEO Services<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-884776c elementor-widget elementor-widget-text-editor\" data-id=\"884776c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tCreating content in various formats to increase chances of being referenced by AI, including videos, podcasts, infographics, and more, for a comprehensive AI Search Visibility approach.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0e4c57e elementor-widget elementor-widget-heading\" data-id=\"0e4c57e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">AI Search Visibility Monitoring<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d24a6d5 elementor-widget elementor-widget-text-editor\" data-id=\"d24a6d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tTracking and analyzing how AI talks about your brand across platforms, with monthly AI Search Visibility reports and plan adjustments to keep up with algorithm changes.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cbdbdac elementor-widget elementor-widget-heading\" data-id=\"cbdbdac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Conclusion<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dab532d elementor-widget elementor-widget-text-editor\" data-id=\"dab532d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The era of information searching is rapidly changing with AI Overview and AI Mode, forcing businesses to adapt traditional SEO strategies. Success in this era comes from understanding AI Search alongside creating quality content following E-E-A-T principles and expanding your online presence across all platforms. At <a href=\"https:\/\/www.cipher.co.th\/en\"><strong>CIPHER<\/strong><\/a>, we&#8217;re committed to helping your business grow in the AI era with expert teams ready to strategize increased AI Search Visibility to make your brand stand out to both consumers and AI.<\/p><p>Interested in consulting about AI Search Visibility to help your business grow in the AI era? Contact us at 081-633-3636 or fill out the contact form on our website for free consultation from our AI Search Visibility expert team! <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fbb863f elementor-widget elementor-widget-image\" data-id=\"fbb863f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.cipher.co.th\/en\/services\/seo\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"341\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2021\/08\/bn-SEO-1024x341.webp\" class=\"elementor-animation-shrink attachment-large size-large wp-image-8887\" alt=\"SEO\" srcset=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2021\/08\/bn-SEO-1024x341.webp 1024w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2021\/08\/bn-SEO-300x100.webp 300w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2021\/08\/bn-SEO-768x256.webp 768w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2021\/08\/bn-SEO-500x167.webp 500w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2021\/08\/bn-SEO-700x233.webp 700w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2021\/08\/bn-SEO.webp 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-91aadf1 e-flex e-con-boxed e-con e-parent\" data-id=\"91aadf1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c1634ee elementor-widget elementor-widget-heading\" data-id=\"c1634ee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Frequently Asked Questions<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7098a32 elementor-widget elementor-widget-heading\" data-id=\"7098a32\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Why has Organic Traffic decreased after AI Search?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-55123dc elementor-widget elementor-widget-text-editor\" data-id=\"55123dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tBecause users get answers directly from AI without clicking through to websites, especially for simple questions like basic information, meanings, or definitions. However, traffic that still comes through tends to be from genuinely interested users with higher chances of becoming customers, demonstrating the changing value of AI Search Visibility.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e9eeadc elementor-widget elementor-widget-heading\" data-id=\"e9eeadc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Which businesses are most affected by AI Search?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-873ae92 elementor-widget elementor-widget-text-editor\" data-id=\"873ae92\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tBusinesses relying on general information content are most affected, such as article websites, blogs, or information sites. Businesses selling specialized products or services with unique expertise are less affected and have more opportunities to benefit from AI Search Visibility.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d61fb57 elementor-widget elementor-widget-heading\" data-id=\"d61fb57\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">What tools or software should I invest in for AI Search Visibility?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d90145c elementor-widget elementor-widget-text-editor\" data-id=\"d90145c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tBasic tools you should have include keyword analysis tools (like Ahrefs, SEMrush), website structure checking tools (like Screaming Frog), AI display monitoring tools (like BrightEdge, Conductor), and content creation and management tools that are AI-friendly. These tools help measure and improve your AI Search Visibility over time.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-951c4a1 elementor-widget elementor-widget-heading\" data-id=\"951c4a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">How can I tell if my website is being referenced by AI Search?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1d78f99 elementor-widget elementor-widget-text-editor\" data-id=\"1d78f99\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tCheck reports in Google Search Console showing data from AI Overview pages, use specialized tools like BrightEdge, or test yourself by searching for keywords related to your business on Google and checking if AI Overview references information from your website. These methods help gauge your current AI Search Visibility performance.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5798121 elementor-widget elementor-widget-heading\" data-id=\"5798121\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">How can I make AI better understand my website content?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-12d34a0 elementor-widget elementor-widget-text-editor\" data-id=\"12d34a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tUse Schema Markup to clearly identify content types, structure content with H1-H6 headings, write clear and straightforward content, use Structured Data for specific information like products, events, or articles, and create content that comprehensively answers questions in question-answer format. All these techniques directly contribute to improved AI Search Visibility.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>In today&#8217;s digital landscape, getting customers to discover your business online has changed dramatically! Ranking on Google&#8217;s first page is [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":14267,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_angie_page":false,"content-type":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"page_builder":"","footnotes":""},"categories":[158,216,173,150,163,155,151,162,159,148,149],"tags":[],"class_list":["post-14854","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ai-en","category-bounce-rate-en","category-content-marketing-en","category-digital-marketing-en","category-marketing-en","category-online-marketing-en-2","category-online-marketing-en","category-seo-en","category-seo-tips-en","category-strategy-en","category-trends-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/posts\/14854","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/comments?post=14854"}],"version-history":[{"count":0,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/posts\/14854\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/media\/14267"}],"wp:attachment":[{"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/media?parent=14854"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/categories?post=14854"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/tags?post=14854"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}