{"id":12522,"date":"2024-08-13T14:00:05","date_gmt":"2024-08-13T07:00:05","guid":{"rendered":"https:\/\/www.cipher.co.th\/blogs\/magento-case-study\/"},"modified":"2025-05-30T16:33:40","modified_gmt":"2025-05-30T09:33:40","slug":"magento-case-study","status":"publish","type":"post","link":"https:\/\/www.cipher.co.th\/en\/blogs\/magento-case-study\/","title":{"rendered":"A Case Study of the Successful Use of Magento in Thailand"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"12522\" class=\"elementor elementor-12522 elementor-4457\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-00de16e e-flex e-con-boxed e-con e-parent\" data-id=\"00de16e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9cb4738 elementor-toc--minimized-on-tablet elementor-widget elementor-widget-table-of-contents\" data-id=\"9cb4738\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;exclude_headings_by_selector&quot;:[],&quot;marker_view&quot;:&quot;bullets&quot;,&quot;headings_by_tags&quot;:[&quot;h1&quot;,&quot;h2&quot;,&quot;h3&quot;,&quot;h4&quot;,&quot;h5&quot;,&quot;h6&quot;],&quot;icon&quot;:{&quot;value&quot;:&quot;far fa-circle&quot;,&quot;library&quot;:&quot;fa-regular&quot;,&quot;rendered_tag&quot;:&quot;&lt;svg class=\\&quot;e-font-icon-svg e-far-circle\\&quot; viewBox=\\&quot;0 0 512 512\\&quot; xmlns=\\&quot;http:\\\/\\\/www.w3.org\\\/2000\\\/svg\\&quot;&gt;&lt;path d=\\&quot;M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm0 448c-110.5 0-200-89.5-200-200S145.5 56 256 56s200 89.5 200 200-89.5 200-200 200z\\&quot;&gt;&lt;\\\/path&gt;&lt;\\\/svg&gt;&quot;},&quot;no_headings_message&quot;:&quot;No headings were found on this page.&quot;,&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t\t\t\t<h4 class=\"elementor-toc__header-title\">\n\t\t\t\tTable of Contents\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__9cb4738\" aria-expanded=\"true\" aria-label=\"Open table of contents\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-down\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M207.029 381.476L12.686 187.132c-9.373-9.373-9.373-24.569 0-33.941l22.667-22.667c9.357-9.357 24.522-9.375 33.901-.04L224 284.505l154.745-154.021c9.379-9.335 24.544-9.317 33.901.04l22.667 22.667c9.373 9.373 9.373 24.569 0 33.941L240.971 381.476c-9.373 9.372-24.569 9.372-33.942 0z\"><\/path><\/svg><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__9cb4738\" aria-expanded=\"true\" aria-label=\"Close table of contents\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-up\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M240.971 130.524l194.343 194.343c9.373 9.373 9.373 24.569 0 33.941l-22.667 22.667c-9.357 9.357-24.522 9.375-33.901.04L224 227.495 69.255 381.516c-9.379 9.335-24.544 9.317-33.901-.04l-22.667-22.667c-9.373-9.373-9.373-24.569 0-33.941L207.03 130.525c9.372-9.373 24.568-9.373 33.941-.001z\"><\/path><\/svg><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<div id=\"elementor-toc__9cb4738\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<svg class=\"elementor-toc__spinner eicon-animation-spin e-font-icon-svg e-eicon-loading\" aria-hidden=\"true\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M500 975V858C696 858 858 696 858 500S696 142 500 142 142 304 142 500H25C25 237 238 25 500 25S975 237 975 500 763 975 500 975Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5b30113 elementor-widget elementor-widget-heading\" data-id=\"5b30113\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">A case study of Magento's successful use of businesses in Thailand.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e4d1145 elementor-widget elementor-widget-text-editor\" data-id=\"e4d1145\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-size: 16px;\">Many entrepreneurs will be familiar with e-commerce platforms because it is convenient, fast, and time-consuming to generate sales of products and services. E-commerce platforms are not just for trading products but also for community for customers. And can be used in online marketing that can help boost sales and generate profit in the business.<\/span><\/p><h2>How is Magento useful with E-commerce? ?<\/h2><p>Online marketing, especially for businesses that sell products or services, is very important because websites and online stores are more clearly identifying the brand or business. Also, websites and platforms, if designed, can attract customers and create First. Impression<\/p><p>Magento is one of the applications that will help merchants and businesses design their own websites, and can also set up a customized back-end management system. It is a useful platform for e-commerce in terms of website design. Building a back-end management system that supports work and customer service, such as payment or membership systems, or a sales representative system. The website can deliver products to dealers&#8217; customers immediately.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-59494cd elementor-widget elementor-widget-image\" data-id=\"59494cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.cipher.co.th\/en\/e-book-omnichannel-marketing-creating-seamless-customer-experiences\/\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"341\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/cta-e-book-8-1024x341.webp\" class=\"elementor-animation-shrink attachment-large size-large wp-image-8684\" alt=\"\u0e14\u0e32\u0e27\u0e19\u0e4c\u0e42\u0e2b\u0e25\u0e14 E-Book\" srcset=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/cta-e-book-8-1024x341.webp 1024w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/cta-e-book-8-300x100.webp 300w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/cta-e-book-8-768x256.webp 768w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/cta-e-book-8-500x167.webp 500w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/cta-e-book-8-700x233.webp 700w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/cta-e-book-8.webp 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6e07e550 e-flex e-con-boxed e-con e-parent\" data-id=\"6e07e550\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5b976944 elementor-widget elementor-widget-text-editor\" data-id=\"5b976944\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Case Studies of Using Magento<\/h2><p>Businesses are now using Magento to enhance the performance of websites and online stores and to increase sales of products and services. Each business uses Magento&#8217;s unique tools and features to suit their business, such as:<\/p><p>Asia Books uses the Magento platform for e-commerce sites.<\/p><p>Asia Books is an English bookstore in Thailand. Asia Books is recognized as a quality English bookstore. Asia Books has a wide range of books such as magazines, products, lifestyle, travel and children&#8217;s books, including foreign and Thai books.<\/p><h3>1. Requirements for use<\/h3><p><img decoding=\"async\" class=\" wp-image-4459 aligncenter\" src=\"http:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/08\/%E0%B9%80%E0%B8%99%E0%B8%B7%E0%B9%89%E0%B8%AD%E0%B8%AB%E0%B8%B2-1-3-300x300.webp\" alt=\"Magento case study-1\" width=\"564\" height=\"564\"><\/p><p>Large online book sales sites with millions of books need a system that can manage book volume, share stock, and preorder products.<\/p><h3>2. Applying Magento to Management<\/h3><p><img decoding=\"async\" class=\" wp-image-4460 aligncenter\" src=\"http:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/08\/%E0%B9%80%E0%B8%99%E0%B8%B7%E0%B9%89%E0%B8%AD%E0%B8%AB%E0%B8%B2-2-3-300x300.webp\" alt=\"Magento case study-2\" width=\"561\" height=\"561\"><\/p><p>Volume management of more than 10 million books is divided into two parts: 100,000 stock and more than 10 million preorder books. Custom Script will be imported to Import Stock directly into the Database to save time and 10 million preorder books will use Custom Script to import. Enter Elasticsearch directly and the new Modify Search Index, and also separate orders according to product categories and categories so that each team can Process Order with different book conditions.<\/p><h3>3. The results are from implementing Magento.<\/h3><p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-4461 aligncenter\" src=\"http:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/08\/%E0%B9%80%E0%B8%99%E0%B8%B7%E0%B9%89%E0%B8%AD%E0%B8%AB%E0%B8%B2-3-3-300x300.webp\" alt=\"Magento case study-3\" width=\"564\" height=\"564\"><\/p><p>The adoption of Magento at Asia Books has resulted in many positive results, improvements in customer service, and more efficient management of stock inventory, and increased efficiency in the sales process.<\/p><h4>3.1 Customer Service Improvement<\/h4><p>Using Magento to create a website can make it faster and more responsive. The easy-to-use format makes it easier for customers to find products and place orders and add new features to the website such as product review and product introduction. The website is likely to be trusted and will help create customer satisfaction, thus increasing sales volume.<\/p><h4>3.2 Management of goods in stock<\/h4><p>The implementation of Magento makes the inventory management system more efficient, enabling real-time monitoring of product status, as well as managing a wide variety of product categories and categories, reducing the process and time required.<\/p><h4>3.3 Increase in sales efficiency<\/h4><p>Using Magento, users can connect to a wider variety of payment systems, make payments easier and secure, and efficient order management systems can quickly track orders. These good management makes websites more reliable and makes it easier for customers to make decisions on products or services. It&#8217;s an opportunity to boost sales.<\/p><h4>3.4 Expansion of marketing and sales<\/h4><p>Using SEO and other marketing tools available in Magento increases web visibility, making it easier for customers to search websites or online stores. Magento also has a variety of marketing and promotional tools and features such as Mailchimp, enabling efficient email marketing campaigns to be managed. Increase customer engagement and adjust online marketing strategies to stimulate sales.<\/p><h2>How can I get Magento instructions?<\/h2><p>The introduction of Magento at Asia Books has strengthened businesses in many areas and, more importantly, has enabled businesses to grow in a competitive online market. Using Magento to increase productivity on websites and online stores to help boost sales, but using Magento is still complex and to effectively gain competitive advantage requires consultation with a trusted Magento developer and experience in managing Magento and not to miss out on <strong><a title=\"https:\/\/www.cipher.co.th\/talance-hiring-guide-magento-developer\" href=\"https:\/\/www.cipher.co.th\/talance-hiring-guide-magento-developer\">business <\/a><\/strong><strong>opportunities through the Magento platform. You can contact me immediately for advice.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f4fbab3 elementor-widget elementor-widget-image\" data-id=\"f4fbab3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.cipher.co.th\/en\/services\/e-commerce-magento-woocommerce\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"341\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/10\/\u0e1a\u0e23\u0e34\u0e01\u0e32\u0e23-Magento-WooCommerce-1024x341.webp\" class=\"elementor-animation-shrink attachment-large size-large wp-image-9505\" alt=\"\u0e1a\u0e23\u0e34\u0e01\u0e32\u0e23 Magento-WooCommerce\" srcset=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/10\/\u0e1a\u0e23\u0e34\u0e01\u0e32\u0e23-Magento-WooCommerce-1024x341.webp 1024w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/10\/\u0e1a\u0e23\u0e34\u0e01\u0e32\u0e23-Magento-WooCommerce-300x100.webp 300w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/10\/\u0e1a\u0e23\u0e34\u0e01\u0e32\u0e23-Magento-WooCommerce-768x256.webp 768w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/10\/\u0e1a\u0e23\u0e34\u0e01\u0e32\u0e23-Magento-WooCommerce-500x167.webp 500w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/10\/\u0e1a\u0e23\u0e34\u0e01\u0e32\u0e23-Magento-WooCommerce-700x233.webp 700w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/10\/\u0e1a\u0e23\u0e34\u0e01\u0e32\u0e23-Magento-WooCommerce.webp 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Table of Contents A case study of Magento&#8217;s successful use of businesses in Thailand. Many entrepreneurs will be familiar with [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":5895,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_angie_page":false,"content-type":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"page_builder":"","footnotes":""},"categories":[103],"tags":[],"class_list":["post-12522","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/posts\/12522","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/comments?post=12522"}],"version-history":[{"count":0,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/posts\/12522\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/media\/5895"}],"wp:attachment":[{"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/media?parent=12522"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/categories?post=12522"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/tags?post=12522"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}