{"id":12412,"date":"2024-09-27T21:01:21","date_gmt":"2024-09-27T14:01:21","guid":{"rendered":"https:\/\/www.cipher.co.th\/blogs\/choosing-b2b-ecommerce-platform\/"},"modified":"2025-05-29T15:00:23","modified_gmt":"2025-05-29T08:00:23","slug":"choosing-b2b-ecommerce-platform","status":"publish","type":"post","link":"https:\/\/www.cipher.co.th\/en\/blogs\/choosing-b2b-ecommerce-platform\/","title":{"rendered":"Ideal E-Commerce Platform Selection Guidelines for B2B"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"12412\" class=\"elementor elementor-12412 elementor-6215\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4b6d8b3 e-flex e-con-boxed e-con e-parent\" data-id=\"4b6d8b3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-786f609 elementor-toc--minimized-on-tablet elementor-widget elementor-widget-table-of-contents\" data-id=\"786f609\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;exclude_headings_by_selector&quot;:[],&quot;marker_view&quot;:&quot;bullets&quot;,&quot;headings_by_tags&quot;:[&quot;h1&quot;,&quot;h2&quot;,&quot;h3&quot;,&quot;h4&quot;,&quot;h5&quot;,&quot;h6&quot;],&quot;icon&quot;:{&quot;value&quot;:&quot;far fa-circle&quot;,&quot;library&quot;:&quot;fa-regular&quot;,&quot;rendered_tag&quot;:&quot;&lt;svg class=\\&quot;e-font-icon-svg e-far-circle\\&quot; viewBox=\\&quot;0 0 512 512\\&quot; xmlns=\\&quot;http:\\\/\\\/www.w3.org\\\/2000\\\/svg\\&quot;&gt;&lt;path d=\\&quot;M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm0 448c-110.5 0-200-89.5-200-200S145.5 56 256 56s200 89.5 200 200-89.5 200-200 200z\\&quot;&gt;&lt;\\\/path&gt;&lt;\\\/svg&gt;&quot;},&quot;no_headings_message&quot;:&quot;No headings were found on this page.&quot;,&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t\t\t\t<h4 class=\"elementor-toc__header-title\">\n\t\t\t\tTable of Contents\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__786f609\" aria-expanded=\"true\" aria-label=\"Open table of contents\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-down\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M207.029 381.476L12.686 187.132c-9.373-9.373-9.373-24.569 0-33.941l22.667-22.667c9.357-9.357 24.522-9.375 33.901-.04L224 284.505l154.745-154.021c9.379-9.335 24.544-9.317 33.901.04l22.667 22.667c9.373 9.373 9.373 24.569 0 33.941L240.971 381.476c-9.373 9.372-24.569 9.372-33.942 0z\"><\/path><\/svg><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__786f609\" aria-expanded=\"true\" aria-label=\"Close table of contents\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-up\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M240.971 130.524l194.343 194.343c9.373 9.373 9.373 24.569 0 33.941l-22.667 22.667c-9.357 9.357-24.522 9.375-33.901.04L224 227.495 69.255 381.516c-9.379 9.335-24.544 9.317-33.901-.04l-22.667-22.667c-9.373-9.373-9.373-24.569 0-33.941L207.03 130.525c9.372-9.373 24.568-9.373 33.941-.001z\"><\/path><\/svg><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<div id=\"elementor-toc__786f609\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<svg class=\"elementor-toc__spinner eicon-animation-spin e-font-icon-svg e-eicon-loading\" aria-hidden=\"true\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M500 975V858C696 858 858 696 858 500S696 142 500 142 142 304 142 500H25C25 237 238 25 500 25S975 237 975 500 763 975 500 975Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-39d4b5a elementor-widget elementor-widget-heading\" data-id=\"39d4b5a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>The selection of the right E-Commerce platform for B2B is an important factor that helps businesses grow.<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-498e1ff elementor-widget elementor-widget-text-editor\" data-id=\"498e1ff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Choosing the right E-Commerce platform for B2B (Business-to-Business) is one of the key factors affecting business success. Choosing a platform that fits the needs of the business not only simplifies transaction management but also enhances the effectiveness of creating a positive experience for target groups or B2B customers in this article. We will explain how to select the right E-Commerce platform for B2B businesses, specifically the features needed to support the business, and provide examples of the right platform as a decision guide.<\/p><h2 class=\"wp-block-heading\"><strong>The key factors in choosing an E-commerce platform for B2B businesses are: Anything?<\/strong><\/h2><figure class=\"wp-block-image aligncenter size-large\"><img decoding=\"async\" class=\"wp-image-6218 aligncenter\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/09\/%E0%B9%80%E0%B8%99%E0%B8%B7%E0%B9%89%E0%B8%AD%E0%B8%AB%E0%B8%B2-1-20-1024x1024.webp\" alt=\"\"><\/figure><ul class=\"wp-block-list\"><li><strong>Size and Style of Business:<\/strong> Small businesses may choose an easy-to-use, low-cost and basic platform. If they want to support future growth, they should choose a platform that is highly flexible, customizable, and able to handle high sales volume.<\/li><\/ul><ul class=\"wp-block-list\"><li><strong>Budget: <\/strong>Each platform will have a different payment plan, should compare prices and features received, and should also consider additional costs such as payment fees, installation services and maintenance.<\/li><\/ul><ul class=\"wp-block-list\"><li><strong>Feature requirements: <\/strong>For example, are there many products or types of products? Do you want to set different prices for each customer group? Or if there are target groups or overseas customers, features that support a variety of currencies should be managed and effective transportation management should be done.<\/li><\/ul><ul class=\"wp-block-list\"><li><strong>Customization:<\/strong> Brand image is important, so choosing an E-Commerce platform that can tailor a website to the brand image can help make businesses more professional and reliable and create recognition.<\/li><li><strong>Support<\/strong>: Choose an E-Commerce platform with support teams available at all times or a company with experienced developers and service capabilities.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-72db8ab elementor-widget elementor-widget-image\" data-id=\"72db8ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.cipher.co.th\/en\/e-book-consumer-behavior-2025-understanding-digital-age-customers\/\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"341\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/02\/cta-e-book-5-1024x341.webp\" class=\"elementor-animation-shrink attachment-large size-large wp-image-8979\" alt=\"\u0e14\u0e32\u0e27\u0e19\u0e4c\u0e42\u0e2b\u0e25\u0e14 E-Book\" srcset=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/02\/cta-e-book-5-1024x341.webp 1024w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/02\/cta-e-book-5-300x100.webp 300w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/02\/cta-e-book-5-768x256.webp 768w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/02\/cta-e-book-5-500x167.webp 500w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/02\/cta-e-book-5-700x233.webp 700w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/02\/cta-e-book-5.webp 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-44186a90 e-flex e-con-boxed e-con e-parent\" data-id=\"44186a90\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1ec96409 elementor-widget elementor-widget-text-editor\" data-id=\"1ec96409\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 class=\"wp-block-heading\"><strong>E-Commerce Platform Selection Guidelines for B2B Businesses<\/strong><\/h2><figure class=\"wp-block-image aligncenter size-large\"><img decoding=\"async\" class=\"wp-image-6220 aligncenter\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/09\/%E0%B9%80%E0%B8%99%E0%B8%B7%E0%B9%89%E0%B8%AD%E0%B8%AB%E0%B8%B2-2-18-1024x1024.webp\" alt=\"\"><\/figure><h3 class=\"wp-block-heading\"><strong>1. ability to handle transactions<\/strong><\/h3><p>B2B businesses are complex in order management or bulk business. Choosing an E-Commerce platform with enhanced features or functions to manage orders efficiently is a key factor, such as customer-based pricing or bulk discounts. As well as setting up special offers for different types of customers to help businesses better meet their needs.<\/p><p>For example, <strong><a href=\"https:\/\/www.cipher.co.th\/magento-vs-platform-ecommerce\/\" data-type=\"link\" data-id=\"https:\/\/www.cipher.co.th\/magento-vs-platform-ecommerce\/\">Magento <\/a><\/strong>or <strong>WooCommerce <\/strong>is a platform that meets the B2B business requirements. It provides flexible customer-level pricing and tender options to suit the needs of each group of customers.<\/p><p>In addition, B2B businesses often manage critical financial and customer information. Therefore, it is essential to choose a platform with high security standards and meet cybersecurity requirements such as Payment Card Industry Data Security Standard (PCI DSS).<\/p><h3 class=\"wp-block-heading\"><strong>2. Integration capabilities with ERP and CRM<\/strong><\/h3><p>One of the key choices for B2B businesses is to integrate the E-commerce platform with other systems such as <strong>Shopify<\/strong>, Enterprise <strong>Resource <\/strong>Planning and CRM<strong> (<a href=\"https:\/\/www.cipher.co.th\/en\/blogs\/what-is-crm\/\" data-type=\"link\" data-id=\"https:\/\/www.cipher.co.th\/what-is-crm\/\">Customer <\/a>Relationship Management)<\/strong> to enable efficient customer, inventory and order management. Good connectivity to these systems helps streamline internal operations, reducing errors in data management.<\/p><h3 class=\"wp-block-heading\"><strong>3. E-Commerce website customization capabilities<\/strong><\/h3><p>B2B businesses often require specific designs and features. Choosing a highly flexible platform to customize both the front-end and back-end enables businesses to create a positive customer experience and make it easy to change the features they want as they grow. The Shopify platform It is a highly flexible multilingual or multilingual web customization platform that allows businesses to effectively adapt to the needs of each region and choose the <strong><a href=\"https:\/\/www.cipher.co.th\/en\/services\/shopify-implement-service\/\" target=\"_blank\" rel=\"noreferrer noopener\" data-type=\"link\" data-id=\"https:\/\/www.cipher.co.th\/services\/shopify-implement-service\/\">Shopify <\/a><\/strong><strong><a href=\"https:\/\/www.cipher.co.th\/blogs\/shopify-plus-ecommerce\/\" target=\"_blank\" rel=\"noreferrer noopener\" data-type=\"link\" data-id=\"https:\/\/www.cipher.co.th\/shopify-plus-ecommerce\/\">Implementation <\/a><\/strong>Service to upgrade to Shopify Plus for future business growth.<\/p><figure class=\"wp-block-image aligncenter size-large\"><img decoding=\"async\" class=\"wp-image-6222 aligncenter\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/09\/%E0%B9%80%E0%B8%99%E0%B8%B7%E0%B9%89%E0%B8%AD%E0%B8%AB%E0%B8%B2-3-21-1024x1024.webp\" alt=\"E-Commerce platform selection guidelines for B2B\"><\/figure><h3 class=\"wp-block-heading\"><strong>4. Ability to support transactions tailored to customer needs<\/strong><\/h3><p>In the B2B market, it is important to build a customized trading experience for each customer because B2B customers often need products and services that meet their business needs. Choosing a platform that supports the business model, such as introducing products or setting specific delivery conditions for each order, will increase customer satisfaction.<\/p><h3 class=\"wp-block-heading\"><strong>5. Ability to support multiple sales channels <\/strong><\/h3><p>Today&#8217;s B2B business is not limited to web-based sales, but also to support other sales channels such as Marketplace sales or Point of Sale. Therefore, choosing a platform that integrates all sales channels increases customer access and business management efficiency.<\/p><p>For example, Shopify Plus is a multi-channel platform that allows B2B businesses to easily manage a variety of sales channels and meet the needs of B2B customers who want to access their products through multiple channels.<\/p><h2 class=\"wp-block-heading\"><strong>Conclusion<\/strong><\/h2><p>Choosing the right E-Commerce platform for a specific B2B business requires choosing the right E-Commerce platform for both customization and application features. For businesses that want to leverage their online competitors or increase sales of B2B business, <strong><a href=\"https:\/\/www.cipher.co.th\/en\/blogs\/strategy-for-b2b-ecommerce\/\" data-type=\"link\" data-id=\"https:\/\/www.cipher.co.th\/strategy-for-b2b-ecommerce\/\">E-Commerce<\/a><\/strong> can contact E-Commerce experts. For B2B business, that&#8217;s a lot of talent and experience now!<\/p><figure class=\"wp-block-image aligncenter size-large\"><\/figure>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-22330c2 elementor-widget elementor-widget-image\" data-id=\"22330c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.cipher.co.th\/en\/services\/e-commerce-magento-woocommerce\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"341\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/10\/\u0e1a\u0e23\u0e34\u0e01\u0e32\u0e23-Magento-WooCommerce-1024x341.webp\" class=\"elementor-animation-shrink attachment-large size-large wp-image-9505\" alt=\"\u0e1a\u0e23\u0e34\u0e01\u0e32\u0e23 Magento-WooCommerce\" srcset=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/10\/\u0e1a\u0e23\u0e34\u0e01\u0e32\u0e23-Magento-WooCommerce-1024x341.webp 1024w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/10\/\u0e1a\u0e23\u0e34\u0e01\u0e32\u0e23-Magento-WooCommerce-300x100.webp 300w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/10\/\u0e1a\u0e23\u0e34\u0e01\u0e32\u0e23-Magento-WooCommerce-768x256.webp 768w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/10\/\u0e1a\u0e23\u0e34\u0e01\u0e32\u0e23-Magento-WooCommerce-500x167.webp 500w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/10\/\u0e1a\u0e23\u0e34\u0e01\u0e32\u0e23-Magento-WooCommerce-700x233.webp 700w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/10\/\u0e1a\u0e23\u0e34\u0e01\u0e32\u0e23-Magento-WooCommerce.webp 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Table of Contents The selection of the right E-Commerce platform for B2B is an important factor that helps businesses grow. [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":6217,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_angie_page":false,"content-type":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"page_builder":"","footnotes":""},"categories":[147,150,160,180,163,155,151,157,174,161,148],"tags":[],"class_list":["post-12412","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-en","category-digital-marketing-en","category-e-commerce-en","category-magento-en","category-marketing-en","category-online-marketing-en-2","category-online-marketing-en","category-online-sales","category-shopify-en","category-social-media-marketing-en","category-strategy-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/posts\/12412","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/comments?post=12412"}],"version-history":[{"count":0,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/posts\/12412\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/media\/6217"}],"wp:attachment":[{"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/media?parent=12412"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/categories?post=12412"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/tags?post=12412"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}