{"id":12180,"date":"2025-05-09T10:12:28","date_gmt":"2025-05-09T03:12:28","guid":{"rendered":"https:\/\/www.cipher.co.th\/blogs\/companies-that-help-elevate-customer-experience\/"},"modified":"2025-05-09T10:55:30","modified_gmt":"2025-05-09T03:55:30","slug":"companies-that-help-elevate-customer-experience","status":"publish","type":"post","link":"https:\/\/www.cipher.co.th\/en\/blogs\/companies-that-help-elevate-customer-experience\/","title":{"rendered":"10 Companies That Help Elevate Customer Experience for Your"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"12180\" class=\"elementor elementor-12180 elementor-12174\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d7c6834 e-flex e-con-boxed e-con e-parent\" data-id=\"d7c6834\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d4c195a elementor-toc--minimized-on-tablet elementor-widget elementor-widget-table-of-contents\" data-id=\"d4c195a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;exclude_headings_by_selector&quot;:[],&quot;marker_view&quot;:&quot;bullets&quot;,&quot;icon&quot;:{&quot;value&quot;:&quot;&quot;,&quot;library&quot;:&quot;&quot;},&quot;no_headings_message&quot;:&quot;No headings were found on this page.&quot;,&quot;headings_by_tags&quot;:[&quot;h2&quot;,&quot;h3&quot;,&quot;h4&quot;,&quot;h5&quot;,&quot;h6&quot;],&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t\t\t\t<h4 class=\"elementor-toc__header-title\">\n\t\t\t\tTable of Contents\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__d4c195a\" aria-expanded=\"true\" aria-label=\"Open table of contents\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-down\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M207.029 381.476L12.686 187.132c-9.373-9.373-9.373-24.569 0-33.941l22.667-22.667c9.357-9.357 24.522-9.375 33.901-.04L224 284.505l154.745-154.021c9.379-9.335 24.544-9.317 33.901.04l22.667 22.667c9.373 9.373 9.373 24.569 0 33.941L240.971 381.476c-9.373 9.372-24.569 9.372-33.942 0z\"><\/path><\/svg><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__d4c195a\" aria-expanded=\"true\" aria-label=\"Close table of contents\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-up\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M240.971 130.524l194.343 194.343c9.373 9.373 9.373 24.569 0 33.941l-22.667 22.667c-9.357 9.357-24.522 9.375-33.901.04L224 227.495 69.255 381.516c-9.379 9.335-24.544 9.317-33.901-.04l-22.667-22.667c-9.373-9.373-9.373-24.569 0-33.941L207.03 130.525c9.372-9.373 24.568-9.373 33.941-.001z\"><\/path><\/svg><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<div id=\"elementor-toc__d4c195a\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<svg class=\"elementor-toc__spinner eicon-animation-spin e-font-icon-svg e-eicon-loading\" aria-hidden=\"true\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M500 975V858C696 858 858 696 858 500S696 142 500 142 142 304 142 500H25C25 237 238 25 500 25S975 237 975 500 763 975 500 975Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2465db7 elementor-widget elementor-widget-text-editor\" data-id=\"2465db7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Companies that help elevate Customer Experience can transform your business by creating long-term customer advocates. In today&#8217;s increasingly competitive business landscape, creating outstanding Customer Experience (CX) has become a secret weapon that helps brands differentiate themselves from competitors. It not only builds loyal customers but also increases opportunities for repeat purchases and word-of-mouth referrals. This article will introduce you to 10 <a href=\"https:\/\/www.asknicely.com\/blog\/customer-experience-examples-15-companies-to-learn-from\" target=\"_blank\" rel=\"nofollow noopener\"><strong>companies ready to help elevate<\/strong><\/a> your business&#8217;s customer experience, while explaining what CX is, why it matters, and which strategies will help you create impressive CX.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1d31a5d e-flex e-con-boxed e-con e-parent\" data-id=\"1d31a5d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6f0df8a elementor-widget elementor-widget-heading\" data-id=\"6f0df8a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What is Customer Experience?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c720018 elementor-widget elementor-widget-image\" data-id=\"c720018\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"611\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/05\/\u0e1a\u0e23\u0e34\u0e29\u0e31\u0e17\u0e17\u0e35\u0e48\u0e0a\u0e48\u0e27\u0e22\u0e22\u0e01\u0e23\u0e30\u0e14\u0e31\u0e1a-Customer-Experience-4-1024x611.webp\" class=\"attachment-large size-large wp-image-12184\" alt=\"\" srcset=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/05\/\u0e1a\u0e23\u0e34\u0e29\u0e31\u0e17\u0e17\u0e35\u0e48\u0e0a\u0e48\u0e27\u0e22\u0e22\u0e01\u0e23\u0e30\u0e14\u0e31\u0e1a-Customer-Experience-4-1024x611.webp 1024w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/05\/\u0e1a\u0e23\u0e34\u0e29\u0e31\u0e17\u0e17\u0e35\u0e48\u0e0a\u0e48\u0e27\u0e22\u0e22\u0e01\u0e23\u0e30\u0e14\u0e31\u0e1a-Customer-Experience-4-300x179.webp 300w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/05\/\u0e1a\u0e23\u0e34\u0e29\u0e31\u0e17\u0e17\u0e35\u0e48\u0e0a\u0e48\u0e27\u0e22\u0e22\u0e01\u0e23\u0e30\u0e14\u0e31\u0e1a-Customer-Experience-4-768x459.webp 768w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/05\/\u0e1a\u0e23\u0e34\u0e29\u0e31\u0e17\u0e17\u0e35\u0e48\u0e0a\u0e48\u0e27\u0e22\u0e22\u0e01\u0e23\u0e30\u0e14\u0e31\u0e1a-Customer-Experience-4-500x299.webp 500w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/05\/\u0e1a\u0e23\u0e34\u0e29\u0e31\u0e17\u0e17\u0e35\u0e48\u0e0a\u0e48\u0e27\u0e22\u0e22\u0e01\u0e23\u0e30\u0e14\u0e31\u0e1a-Customer-Experience-4-700x418.webp 700w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/05\/\u0e1a\u0e23\u0e34\u0e29\u0e31\u0e17\u0e17\u0e35\u0e48\u0e0a\u0e48\u0e27\u0e22\u0e22\u0e01\u0e23\u0e30\u0e14\u0e31\u0e1a-Customer-Experience-4.webp 1340w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-039718e elementor-widget elementor-widget-text-editor\" data-id=\"039718e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Customer Experience, or CX, encompasses all interactions customers have with your brand, from before purchasing, during the purchase, to after buying your products or services. Good CX can transform ordinary customers into &#8220;superfans&#8221; who will support your brand long-term.<\/p><p>Think about the brands you love and are loyal to, whether Apple, Netflix, or your regular coffee shop, where you&#8217;re happy to spend money repeatedly. This is because they don&#8217;t just sell products or services; they offer experiences that make you feel special.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b35213b elementor-widget elementor-widget-heading\" data-id=\"b35213b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Why is Customer Experience Important for Business?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c04b2ce elementor-widget elementor-widget-text-editor\" data-id=\"c04b2ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In an era where customers have countless options at their fingertips, competing on price or quality alone may not be enough. Creating outstanding CX has become a crucial strategy helping businesses survive and grow. Studies show that companies focused on CX can increase revenue by up to 70%.<\/p><p>When customers are impressed, they not only return to buy again but also spread the word, creating new customers with minimal additional <a href=\"https:\/\/www.cipher.co.th\/en\/blogs\/marketing-mix\/\"><strong>marketing<\/strong><\/a> investment. Companies that help elevate Customer Experience can facilitate this process.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a8b161b elementor-widget elementor-widget-heading\" data-id=\"a8b161b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Key Elements in Creating Good Customer Experience<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8bc94dc elementor-widget elementor-widget-text-editor\" data-id=\"8bc94dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>If you want to create impressive CX, there are 5 key components you shouldn&#8217;t overlook:<\/p><ol><li><b>Understanding customer needs<\/b>: Before creating good CX, you need to know what your customers want and expect from your brand.<\/li><li><b>Personalized marketing<\/b>: Tailoring experiences to individual customer preferences makes them feel special and understood.<\/li><li><b>Accessibility<\/b>: Make it easy and quick for customers to contact you, find information, or use your services.<\/li><li><b>Consistency<\/b>: Provide good service continuously, not just during promotions or when you want to make sales.<\/li><li><b>Creating emotional connections<\/b>: Make customers feel excited, thrilled, or impressed to create positive memories associated with your brand.<\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9003726 elementor-widget elementor-widget-image\" data-id=\"9003726\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.cipher.co.th\/en\/e-book-seo-and-search-intent-optimizing-for-2025\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"341\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/e-book-SEO-and-Search-Intent-1024x341.webp\" class=\"elementor-animation-shrink attachment-large size-large wp-image-11396\" alt=\"e-book-SEO and Search Intent\" srcset=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/e-book-SEO-and-Search-Intent-1024x341.webp 1024w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/e-book-SEO-and-Search-Intent-300x100.webp 300w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/e-book-SEO-and-Search-Intent-768x256.webp 768w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/e-book-SEO-and-Search-Intent-500x167.webp 500w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/e-book-SEO-and-Search-Intent-700x233.webp 700w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/e-book-SEO-and-Search-Intent.webp 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3a887c3 elementor-widget elementor-widget-heading\" data-id=\"3a887c3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">10 Customer Experience Trends to Watch in 2025<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-203c452 elementor-widget elementor-widget-text-editor\" data-id=\"203c452\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In 2025, CX trends will change significantly. Businesses wanting to survive should keep up with these 10 trends:<\/p><ol><li><strong>Generative AI<\/strong>: AI technology that helps create content, design campaigns, and analyze customer behavior more accurately.<\/li><li><strong>Smart membership systems<\/strong>: Not just ordinary memberships, but systems with pricing and services tailored to individual usage.<\/li><li><strong>Competing with experiences, not prices<\/strong>: Modern customers are willing to pay more for better experiences.<\/li><li><strong>Seamless omnichannel<\/strong>: Customers can contact you through multiple channels without repeating information or filling out new forms.<\/li><li><strong>Synthetic Customers<\/strong>: Using AI to simulate customer behavior for analyzing and improving services.<\/li><li><strong>Environmentally conscious CX<\/strong>: Brands demonstrating social responsibility will gain more customer trust.<\/li><li><strong>Data security<\/strong>: Customers are willing to share personal information for better experiences, but they must be confident their data is secure.<\/li><li><strong>Friendly chatbots<\/strong>: Smarter automated response systems that understand needs and transfer to human agents when necessary.<\/li><li><strong>Immersive experiences<\/strong>: Using VR\/AR technology or special activities to create memorable impressions.<\/li><li><strong>Customer emotion analysis<\/strong>: Monitoring customer feelings to respond appropriately.<\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-da49418 elementor-widget elementor-widget-heading\" data-id=\"da49418\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">10 Companies That Help Elevate Customer Experience for Your Business<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0df4e3e elementor-widget elementor-widget-text-editor\" data-id=\"0df4e3e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tGet to know 10 companies that help elevate Customer Experience:\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9d96169 elementor-widget elementor-widget-heading\" data-id=\"9d96169\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">1. Cipher - Comprehensive Digital Marketing Agency<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ecad62 elementor-widget elementor-widget-image\" data-id=\"4ecad62\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"611\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/03\/\u0e1a\u0e23\u0e34\u0e29\u0e31\u0e17\u0e23\u0e31\u0e1a\u0e17\u0e33-SEO-2-1024x611.webp\" class=\"attachment-large size-large wp-image-10171\" alt=\"\u0e1a\u0e23\u0e34\u0e29\u0e31\u0e17\u0e23\u0e31\u0e1a\u0e17\u0e33 SEO\" srcset=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/03\/\u0e1a\u0e23\u0e34\u0e29\u0e31\u0e17\u0e23\u0e31\u0e1a\u0e17\u0e33-SEO-2-1024x611.webp 1024w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/03\/\u0e1a\u0e23\u0e34\u0e29\u0e31\u0e17\u0e23\u0e31\u0e1a\u0e17\u0e33-SEO-2-300x179.webp 300w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/03\/\u0e1a\u0e23\u0e34\u0e29\u0e31\u0e17\u0e23\u0e31\u0e1a\u0e17\u0e33-SEO-2-768x459.webp 768w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/03\/\u0e1a\u0e23\u0e34\u0e29\u0e31\u0e17\u0e23\u0e31\u0e1a\u0e17\u0e33-SEO-2-500x299.webp 500w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/03\/\u0e1a\u0e23\u0e34\u0e29\u0e31\u0e17\u0e23\u0e31\u0e1a\u0e17\u0e33-SEO-2-700x418.webp 700w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/03\/\u0e1a\u0e23\u0e34\u0e29\u0e31\u0e17\u0e23\u0e31\u0e1a\u0e17\u0e33-SEO-2.webp 1340w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-51ea618 elementor-widget elementor-widget-text-editor\" data-id=\"51ea618\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Cipher is a local company with deep understanding of the Thai market, offering comprehensive digital marketing services. Whether it&#8217;s developing strategies, <a href=\"https:\/\/www.cipher.co.th\/en\/services\/seo\/\"><strong>SEO<\/strong><\/a>, creating content that resonates with target audiences, or <a href=\"https:\/\/www.cipher.co.th\/en\/services\/social-media-management\/\"><strong>social media management<\/strong><\/a>, Cipher helps elevate CX through detailed customer data analysis and designing campaigns that build long-term engagement.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-08f3d18 elementor-widget elementor-widget-heading\" data-id=\"08f3d18\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">2. HubSpot - CRM and Customer Service Platform<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b14d1bd elementor-widget elementor-widget-text-editor\" data-id=\"b14d1bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tHubSpot offers comprehensive solutions for customer relationship management with tools for sales, marketing, and customer service management. It includes automatic ticketing systems and customer needs tracking, helping your team respond to customers more quickly and accurately.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f40fd89 elementor-widget elementor-widget-heading\" data-id=\"f40fd89\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">3. AskNicely - Feedback Collection and Analysis Platform<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-62f5a64 elementor-widget elementor-widget-text-editor\" data-id=\"62f5a64\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tAskNicely helps you better understand customers through easy-to-understand satisfaction surveys, whether sent via email, website, or SMS. This platform also includes automatic analysis systems and alerts when important feedback arrives, helping you improve services promptly.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cb2064b elementor-widget elementor-widget-heading\" data-id=\"cb2064b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">4. Infobip - Centralized Communication System<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2642871 elementor-widget elementor-widget-text-editor\" data-id=\"2642871\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tInfobip helps you contact customers through all channels, including WhatsApp, Facebook Messenger, Live Chat, and SMS from a single system. This makes answering questions, solving problems, or sending important information easy, saving time and resources while delivering great customer experiences.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8651c2d elementor-widget elementor-widget-heading\" data-id=\"8651c2d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">5. SatMetrix - Data Analysis Tools for CX Improvement<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2bf7531 elementor-widget elementor-widget-text-editor\" data-id=\"2bf7531\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tSatMetrix created the Net Promoter Score (NPS), a customer loyalty measurement used worldwide. This company provides data analysis tools, competitive benchmarking, and helps define appropriate CX key performance indicators (KPIs) for your business.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-88917a4 elementor-widget elementor-widget-heading\" data-id=\"88917a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">6. Podium - CX Management Platform for Small and Medium Businesses<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-24065f0 elementor-widget elementor-widget-text-editor\" data-id=\"24065f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tPodium is designed for businesses just starting to improve CX, with an easy-to-use interface but comprehensive features, including live customer chat, online review systems, and real-time satisfaction tracking. It&#8217;s perfect for businesses with limited resources but wanting professional-level CX.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5584a3f elementor-widget elementor-widget-heading\" data-id=\"5584a3f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">7. Zendesk - Comprehensive Customer Support System<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd6f2d5 elementor-widget elementor-widget-text-editor\" data-id=\"dd6f2d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tZendesk is a popular platform that helps customer service teams work more efficiently. It supports multiple contact channels, has an intelligent ticket management system, and analytical reports that help you see strengths and weaknesses in your service, helping your team solve customer problems quickly and precisely.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c3096c9 elementor-widget elementor-widget-heading\" data-id=\"c3096c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">8. Salesforce Service Cloud - CRM for Large Organizations<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-894fdf2 elementor-widget elementor-widget-text-editor\" data-id=\"894fdf2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tSalesforce Service Cloud is an enterprise-level solution providing a 360-degree view of each customer. It helps service, sales, and marketing teams see the same information. This tool comes with AI that helps analyze and predict customer needs, helping you prepare before problems arise.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3babf4e elementor-widget elementor-widget-heading\" data-id=\"3babf4e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">9. Intercom - Real-time Customer Communication Platform<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5342d3c elementor-widget elementor-widget-text-editor\" data-id=\"5342d3c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tIntercom helps you talk with customers instantly through chat windows on websites or apps. It has intelligent chatbots that can answer basic questions themselves and transfer to real staff when necessary, ensuring customers receive information or help immediately without waiting for call queues or email responses.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79c95a2 elementor-widget elementor-widget-heading\" data-id=\"79c95a2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">10. Qualtrics - World-class Experience Management Platform<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8b80b14 elementor-widget elementor-widget-text-editor\" data-id=\"8b80b14\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tQualtrics is an advanced platform helping organizations understand customer experiences at every touchpoint. With customizable survey tools, real-time text analysis, and reports that dive deep into problem causes, it helps you not only know what&#8217;s happening but understand why it&#8217;s happening and how to fix it.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-57b9394 elementor-widget elementor-widget-heading\" data-id=\"57b9394\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How to Accurately Measure CX<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3f2607c elementor-widget elementor-widget-text-editor\" data-id=\"3f2607c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Accurate measurement is key to improving CX efficiently. Here are 4 main metrics you should prioritize:<\/p><ol><li><b>Customer Effort Score (CES)<\/b>: Measures ease of using services or solving problems, e.g., &#8220;How easily did this product solve your problem?&#8221; (1-7 points)<\/li><li><b>Net Promoter Score (NPS)<\/b>: Measures customer loyalty with the question &#8220;How likely are you to recommend us to friends or acquaintances?&#8221; (0-10 points)<\/li><li><b>Customer Satisfaction Score (CSAT)<\/b>: Directly measures satisfaction, e.g., &#8220;Are you satisfied with our service?&#8221; (Yes\/No) or &#8220;How satisfied are you?&#8221; (1-5 points)<\/li><li><b>Time To Resolution (TTR)<\/b>: Measures time taken to solve customer problems. Faster is better, as long waits can frustrate and dissatisfy customers.<\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ac7738 elementor-widget elementor-widget-heading\" data-id=\"4ac7738\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Learn from World-Class Brands Succeeding with CX<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-354c53f elementor-widget elementor-widget-text-editor\" data-id=\"354c53f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tCurrently, several global brands have achieved success by integrating Customer Experience into their strategy. The following are notable examples:\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dc10c75 elementor-widget elementor-widget-heading\" data-id=\"dc10c75\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Netflix - Master of Personal Recommendations<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e6e82a1 elementor-widget elementor-widget-text-editor\" data-id=\"e6e82a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tNetflix has an impressively accurate content recommendation system that analyzes what you watch, how often you watch, and even shows you start but don&#8217;t finish. It feels like having a friend who understands your taste recommending movies and series you&#8217;ll enjoy.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0a5a0e6 elementor-widget elementor-widget-heading\" data-id=\"0a5a0e6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Disney - Magical Experiences at Every Touchpoint<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8890eec elementor-widget elementor-widget-text-editor\" data-id=\"8890eec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tDisney impresses customers by paying attention to every detail. The former Magic Kingdom Vice President had a daily routine called &#8216;Walk the Park,&#8217; spending one hour each day exploring the theme park, talking with staff and visitors, photographing employees doing excellent work, and listening to feedback directly. This helped him understand both employee and customer feelings, leading to continuous CX improvements.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-17f7452 elementor-widget elementor-widget-heading\" data-id=\"17f7452\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Services from Cipher That Help Elevate Your CX<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-751d01d elementor-widget elementor-widget-text-editor\" data-id=\"751d01d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Cipher isn&#8217;t just an ordinary marketing agency but a partner ready to revolutionize your customer experience with various services:<\/p><ol><li><b>Holistic marketing strategy<\/b>: Detailed business and target audience analysis to plan marketing that addresses every customer touchpoint.<\/li><li><b>Creating valuable content<\/b>: Producing content that doesn&#8217;t just sell but educates and builds engagement with target audiences.<\/li><li><b>Increasing visibility through SEO<\/b>: Optimizing websites and content for search rankings, helping customers find your business more easily.<\/li><li><b>Comprehensive social media management<\/b>: Managing all your social media platforms, creating engagement, and maintaining continuous customer relationships.<\/li><li><b>Targeted online advertising<\/b>: Planning and executing advertising campaigns that precisely reach target audiences.<\/li><li><b>Developing user-friendly websites and apps<\/b>: Designing and developing beautiful digital platforms that are convenient to use and compatible with all devices.<\/li><li><b>Data analysis for decision-making<\/b>: Tracking and analyzing performance to improve strategies for greater efficiency.<\/li><li><b>Customized CX planning<\/b>: Designing customer experiences specifically tailored to your business.<\/li><li><b>Personalized marketing<\/b>: Creating campaigns that adapt to individual customer behaviors and interests.<\/li><li><b>Customer sentiment and behavior analysis<\/b>: Using advanced technology to deeply understand customer emotions and needs.<\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c8c8715 elementor-widget elementor-widget-heading\" data-id=\"c8c8715\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Conclusion<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-273cd73 elementor-widget elementor-widget-text-editor\" data-id=\"273cd73\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tCompanies that help elevate Customer Experience make creating outstanding customer experiences achievable, though it requires serious and continuous effort. Start by understanding customer needs, choosing tools appropriate for your business, measuring consistently, and continuously improving. By partnering with expert companies like Cipher, you can create CX that not only increases sales but also builds sustainable brand loyalty.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e0bbed8 elementor-widget elementor-widget-image\" data-id=\"e0bbed8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.cipher.co.th\/en\/services\/social-media-marketing\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"341\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/service-social-media-marketing-1-1024x341.webp\" class=\"elementor-animation-shrink attachment-large size-large wp-image-11806\" alt=\"service-social-media-marketing\" srcset=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/service-social-media-marketing-1-1024x341.webp 1024w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/service-social-media-marketing-1-300x100.webp 300w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/service-social-media-marketing-1-768x256.webp 768w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/service-social-media-marketing-1-500x167.webp 500w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/service-social-media-marketing-1-700x233.webp 700w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/service-social-media-marketing-1.webp 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c409525 e-flex e-con-boxed e-con e-parent\" data-id=\"c409525\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ccbc965 elementor-widget elementor-widget-heading\" data-id=\"ccbc965\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Frequently Asked Questions<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d089ebb elementor-widget elementor-widget-heading\" data-id=\"d089ebb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">1. How is Customer Experience (CX) different from Customer Service?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-da25378 elementor-widget elementor-widget-text-editor\" data-id=\"da25378\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tCustomer Experience is the overall experience customers have with your brand, from pre-purchase to post-service. Customer Service is just one part of CX, focusing specifically on providing assistance and solving problems for customers. CX covers every touchpoint between customers and your brand, not just service.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-85d0471 elementor-widget elementor-widget-heading\" data-id=\"85d0471\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">2. Where should small businesses start improving Customer Experience?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ad111fe elementor-widget elementor-widget-text-editor\" data-id=\"ad111fe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tStart by collecting customer data and seriously listening to feedback. Then, look for common pain points and fix those first. Small businesses may not need expensive tools but should focus on quick and consistent responses, building personal relationships, and efficiently solving problems.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d2f7c5e elementor-widget elementor-widget-heading\" data-id=\"d2f7c5e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">3. How can we measure the return on investment in Customer Experience?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d470238 elementor-widget elementor-widget-text-editor\" data-id=\"d470238\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tMeasure by several key indicators, such as increased customer retention rates, higher average order values, increased referrals (measured by NPS), or reduced customer acquisition costs. Comparing these figures with investments in CX improvements will clearly show the value.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Table of Contents Companies that help elevate Customer Experience can transform your business by creating long-term customer advocates. In today&#8217;s [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":12182,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_angie_page":false,"content-type":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"page_builder":"","footnotes":""},"categories":[147,192,204,178,205,150,163,151,155,157,162,159,161,148,149,153],"tags":[],"class_list":["post-12180","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-en","category-buyers-journey-en","category-consumer-behavior","category-crm-en","category-customer-experience-en","category-digital-marketing-en","category-marketing-en","category-online-marketing-en","category-online-marketing-en-2","category-online-sales","category-seo-en","category-seo-tips-en","category-social-media-marketing-en","category-strategy-en","category-trends-en","category-web-design-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/posts\/12180","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/comments?post=12180"}],"version-history":[{"count":0,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/posts\/12180\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/media\/12182"}],"wp:attachment":[{"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/media?parent=12180"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/categories?post=12180"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/tags?post=12180"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}