{"id":11842,"date":"2025-04-29T14:34:31","date_gmt":"2025-04-29T07:34:31","guid":{"rendered":"https:\/\/www.cipher.co.th\/blogs\/5-examples-of-customer-experience\/"},"modified":"2025-04-29T15:07:02","modified_gmt":"2025-04-29T08:07:02","slug":"5-examples-of-customer-experience","status":"publish","type":"post","link":"https:\/\/www.cipher.co.th\/en\/blogs\/5-examples-of-customer-experience\/","title":{"rendered":"5 Customer Experience Examples That Drive Repeat Purchases"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"11842\" class=\"elementor elementor-11842 elementor-11833\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7797f9e e-flex e-con-boxed e-con e-parent\" data-id=\"7797f9e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0393cfd elementor-toc--minimized-on-tablet elementor-widget elementor-widget-table-of-contents\" data-id=\"0393cfd\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;exclude_headings_by_selector&quot;:[],&quot;marker_view&quot;:&quot;bullets&quot;,&quot;icon&quot;:{&quot;value&quot;:&quot;&quot;,&quot;library&quot;:&quot;&quot;},&quot;no_headings_message&quot;:&quot;No headings were found on this page.&quot;,&quot;headings_by_tags&quot;:[&quot;h2&quot;,&quot;h3&quot;,&quot;h4&quot;,&quot;h5&quot;,&quot;h6&quot;],&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t\t\t\t<h4 class=\"elementor-toc__header-title\">\n\t\t\t\tTable of Contents\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__0393cfd\" aria-expanded=\"true\" aria-label=\"Open table of contents\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-down\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M207.029 381.476L12.686 187.132c-9.373-9.373-9.373-24.569 0-33.941l22.667-22.667c9.357-9.357 24.522-9.375 33.901-.04L224 284.505l154.745-154.021c9.379-9.335 24.544-9.317 33.901.04l22.667 22.667c9.373 9.373 9.373 24.569 0 33.941L240.971 381.476c-9.373 9.372-24.569 9.372-33.942 0z\"><\/path><\/svg><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__0393cfd\" aria-expanded=\"true\" aria-label=\"Close table of contents\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-up\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M240.971 130.524l194.343 194.343c9.373 9.373 9.373 24.569 0 33.941l-22.667 22.667c-9.357 9.357-24.522 9.375-33.901.04L224 227.495 69.255 381.516c-9.379 9.335-24.544 9.317-33.901-.04l-22.667-22.667c-9.373-9.373-9.373-24.569 0-33.941L207.03 130.525c9.372-9.373 24.568-9.373 33.941-.001z\"><\/path><\/svg><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<div id=\"elementor-toc__0393cfd\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<svg class=\"elementor-toc__spinner eicon-animation-spin e-font-icon-svg e-eicon-loading\" aria-hidden=\"true\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M500 975V858C696 858 858 696 858 500S696 142 500 142 142 304 142 500H25C25 237 238 25 500 25S975 237 975 500 763 975 500 975Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c66be00 elementor-widget elementor-widget-text-editor\" data-id=\"c66be00\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In today&#8217;s highly competitive business world, Customer Experience (CX) is the key differentiator for your brand. Customer Experience refers to the overall experience customers have when interacting with your business, from pre-purchase to post-sale interactions. According to <a href=\"https:\/\/www.zendesk.com\/th\/blog\/why-companies-should-invest-in-the-customer-experience\/\" target=\"_blank\" rel=\"nofollow noopener\"><strong>PWC research<\/strong><\/a>, over 85% of customers are willing to pay more for a better experience, while Gartner found that 89% of businesses compete primarily on customer experience. Many companies are now investing in customer experience development to gain a competitive advantage.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f0c3728 e-flex e-con-boxed e-con e-parent\" data-id=\"f0c3728\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-90988d4 elementor-widget elementor-widget-heading\" data-id=\"90988d4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What is Customer Experience? Creating Memorable Customer Experiences<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ec4442f elementor-widget elementor-widget-image\" data-id=\"ec4442f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"611\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/5-\u0e15\u0e31\u0e27\u0e2d\u0e22\u0e48\u0e32\u0e07-Customer-Experience-4-1024x611.webp\" class=\"attachment-large size-large wp-image-11850\" alt=\"5 Customer Experience Examples - CX\" srcset=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/5-\u0e15\u0e31\u0e27\u0e2d\u0e22\u0e48\u0e32\u0e07-Customer-Experience-4-1024x611.webp 1024w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/5-\u0e15\u0e31\u0e27\u0e2d\u0e22\u0e48\u0e32\u0e07-Customer-Experience-4-300x179.webp 300w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/5-\u0e15\u0e31\u0e27\u0e2d\u0e22\u0e48\u0e32\u0e07-Customer-Experience-4-768x459.webp 768w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/5-\u0e15\u0e31\u0e27\u0e2d\u0e22\u0e48\u0e32\u0e07-Customer-Experience-4-500x299.webp 500w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/5-\u0e15\u0e31\u0e27\u0e2d\u0e22\u0e48\u0e32\u0e07-Customer-Experience-4-700x418.webp 700w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/5-\u0e15\u0e31\u0e27\u0e2d\u0e22\u0e48\u0e32\u0e07-Customer-Experience-4.webp 1340w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-281b589 elementor-widget elementor-widget-text-editor\" data-id=\"281b589\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Customer Experience (CX) encompasses the overall experience customers receive from interacting with or using a business&#8217;s products and services. It spans from before purchase decisions, through the buying process, to after-sales service. It&#8217;s not limited to product satisfaction but includes every interaction customers have with your brand. Creating a positive customer experience is a crucial strategy for businesses today, which can be enhanced by using an <a href=\"https:\/\/www.cipher.co.th\/en\/blogs\/what-is-crm-benefits\/\"><strong>efficient CRM system<\/strong><\/a> to manage customer information and relationships systematically.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e03cd4b elementor-widget elementor-widget-heading\" data-id=\"e03cd4b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">How is CX Different from Customer Service?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fe277a6 elementor-widget elementor-widget-text-editor\" data-id=\"fe277a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tCustomer Service focuses on solving problems and responding to customer needs when issues arise, such as helping customers with questions, resolving product problems, and handling complaints. In contrast, Customer Experience takes a broader perspective, emphasizing creating impressive experiences throughout the entire customer journey.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0bb23a2 elementor-widget elementor-widget-heading\" data-id=\"0bb23a2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Why is Customer Experience Important for Business?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-25f297a elementor-widget elementor-widget-text-editor\" data-id=\"25f297a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Creating a good Customer Experience offers numerous benefits to businesses:<\/p><ul><li>Increases sales &#8211; Customers with positive experiences are more likely to return and purchase in larger quantities<\/li><li>Creates repeat purchase opportunities &#8211; When customers have a good experience, they will return for more<\/li><li>Enhances brand loyalty &#8211; Impressed customers become brand lovers, enabling sustainable business growth<\/li><li>Stimulates word-of-mouth marketing &#8211; Studies show that satisfied customers are three times more likely to recommend products or services to others<\/li><li>Reduces costs &#8211; Customer retention has lower costs than customer acquisition; a 5% increase in customer retention can increase profits by up to 25%<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-24cdb26 elementor-widget elementor-widget-image\" data-id=\"24cdb26\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.cipher.co.th\/en\/e-book-social-media-marketing-adapting-strategies-for-platforms\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"341\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/e-book-1-1024x341.webp\" class=\"elementor-animation-shrink attachment-large size-large wp-image-11789\" alt=\"e-book\" srcset=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/e-book-1-1024x341.webp 1024w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/e-book-1-300x100.webp 300w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/e-book-1-768x256.webp 768w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/e-book-1-500x167.webp 500w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/e-book-1-700x233.webp 700w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/e-book-1.webp 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-276d361 elementor-widget elementor-widget-heading\" data-id=\"276d361\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Key Components of Customer Experience Marketing<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-459e1a8 elementor-widget elementor-widget-text-editor\" data-id=\"459e1a8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Customer Experience Marketing places customer experience at the center of marketing planning. Creating a good Customer Experience consists of three key components:<\/p><ol><li><strong>Discovery<\/strong> &#8211; Exploring and understanding customers to know who they are, their needs, and behaviors. This crucial step involves collecting data for strategy planning and should be part of a comprehensive <a href=\"https:\/\/www.cipher.co.th\/en\/blogs\/marketing-mix\/\"><strong>marketing mix strategy<\/strong><\/a>.<\/li><li><strong>Engagement<\/strong> &#8211; Analyzing data to create experiences that resonate with customers, ensuring satisfaction with both products and services, including convenient and accessible product experiences.<\/li><li><strong>Delivery<\/strong> &#8211; Delivering good experiences to customers by adapting communication strategies to meet customer needs.<\/li><\/ol><p>Additional components that enhance Customer Experience creation include:<\/p><ul><li>Customer needs and expectations data &#8211; Using CRM systems to collect information about customer needs<\/li><li>Personalization Marketing &#8211; Creating personalized marketing to respond to different needs of individual customers<\/li><li>Accessibility &#8211; Making information and contact channels easily accessible to customers<\/li><li>Consistency &#8211; Creating consistent Customer Experience continuously<br \/>Emotional connection &#8211; Creating positive feelings for customers, such as fun, excitement, or appreciation<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c354d54 elementor-widget elementor-widget-heading\" data-id=\"c354d54\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">5 Customer Experience Examples That Drive Repeat Purchases<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e3d342c elementor-widget elementor-widget-text-editor\" data-id=\"e3d342c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tIf you&#8217;re looking for successful Customer Experience examples that create impressions and drive repeat purchases, here are 5 interesting Customer Experience examples:\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ceecd5d elementor-widget elementor-widget-heading\" data-id=\"ceecd5d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">1. Netflix's Personalization Experience<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c05f69d elementor-widget elementor-widget-text-editor\" data-id=\"c05f69d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tNetflix succeeds in creating Customer Experience by analyzing customer viewing data. They prioritize individual customer insights by studying what content each customer likes to watch, which movies they finish or skip, and then use this information to recommend content that matches each customer&#8217;s preferences. This function makes customers feel like they have a &#8220;companion&#8221; who deeply understands their needs, resulting in customer satisfaction and continued service usage.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f83377e elementor-widget elementor-widget-heading\" data-id=\"f83377e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">2. Seamless Omnichannel Service Systems<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d1aa47d elementor-widget elementor-widget-text-editor\" data-id=\"d1aa47d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Today, customers often use multiple channels to contact brands. Successful businesses must create consistent experiences across all channels, whether online or offline. Surveys show that 79% of respondents confirm that providing service across all customer-used channels is important. Good <a href=\"https:\/\/www.cipher.co.th\/en\/services\/social-media-management\/\"><strong>social media management<\/strong><\/a> is therefore a crucial part of Omnichannel strategy.<\/p><p>For example, BMW creates good experiences for customers from test drives, financing, car delivery, to after-sales service, with consistency across all contact channels, making customers feel continuously cared for.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4e69d4c elementor-widget elementor-widget-heading\" data-id=\"4e69d4c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">3. Responsive Customer Service Systems<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-95f6e81 elementor-widget elementor-widget-text-editor\" data-id=\"95f6e81\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Today&#8217;s customers expect quick problem resolution. Surveys show that 67% of customers expect problem resolution within 3 hours, with 21% expecting immediate resolution, 23% willing to wait up to one hour, and another 23% willing to wait up to 3 hours.<\/p><p>Businesses that quickly and effectively respond to customer questions and problems create impressions and make customers feel valued. For example, using Live Chat systems on websites allows customers to ask questions and receive immediate answers.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e69f771 elementor-widget elementor-widget-heading\" data-id=\"e69f771\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">4. Prioritizing Customer Feedback<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bb2c76f elementor-widget elementor-widget-text-editor\" data-id=\"bb2c76f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Accepting customer feedback and implementing improvements is an effective way to create good Customer Experience. Businesses can collect information through multiple channels such as satisfaction surveys, social media, online review tracking, or direct inquiries from employees who interact with customers. Effective <a href=\"https:\/\/www.cipher.co.th\/en\/services\/social-media-marketing\/\"><strong>social media marketing<\/strong><\/a> opens communication channels between brands and customers.<\/p><p>Survey data shows that 25% of Customer Service leaders prioritize understanding and implementing customer suggestions. Additionally, showing customers that you&#8217;ve used their suggestions to improve products or services helps create impressions and brand loyalty.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15c5de9 elementor-widget elementor-widget-heading\" data-id=\"15c5de9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">5. Building Communities and Brand Belonging<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-34ae81b elementor-widget elementor-widget-text-editor\" data-id=\"34ae81b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>To elevate your business&#8217;s Customer Experience, consider these strategies:<\/p><ol><li>Empower employees &#8211; Give employees authority to make immediate decisions to solve customer problems without going through multiple steps<\/li><li>Value employee ideas &#8211; Employees close to customers understand customer needs well, so listening to their opinions is important<\/li><li>Use technology to create customer experiences &#8211; Technologies like AI, chatbots, or CRM systems can help customers receive fast and targeted service<\/li><li>Be ready to receive feedback from all channels &#8211; Use the Omnichannel concept to listen and respond to customers across all channels<\/li><li>Use top-down approaches &#8211; Focus on customer-centricity and use customer perspectives in strategy planning<\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-60b51c9 elementor-widget elementor-widget-heading\" data-id=\"60b51c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">5 Strategies to Create Good Customer Experience for Your Business<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8991042 elementor-widget elementor-widget-image\" data-id=\"8991042\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"611\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/5-\u0e15\u0e31\u0e27\u0e2d\u0e22\u0e48\u0e32\u0e07-Customer-Experience-6-1024x611.webp\" class=\"attachment-large size-large wp-image-11852\" alt=\"5 Customer Experience Examples - That Drive Repeat Purchases\" srcset=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/5-\u0e15\u0e31\u0e27\u0e2d\u0e22\u0e48\u0e32\u0e07-Customer-Experience-6-1024x611.webp 1024w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/5-\u0e15\u0e31\u0e27\u0e2d\u0e22\u0e48\u0e32\u0e07-Customer-Experience-6-300x179.webp 300w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/5-\u0e15\u0e31\u0e27\u0e2d\u0e22\u0e48\u0e32\u0e07-Customer-Experience-6-768x459.webp 768w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/5-\u0e15\u0e31\u0e27\u0e2d\u0e22\u0e48\u0e32\u0e07-Customer-Experience-6-500x299.webp 500w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/5-\u0e15\u0e31\u0e27\u0e2d\u0e22\u0e48\u0e32\u0e07-Customer-Experience-6-700x418.webp 700w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/5-\u0e15\u0e31\u0e27\u0e2d\u0e22\u0e48\u0e32\u0e07-Customer-Experience-6.webp 1340w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff39b18 elementor-widget elementor-widget-text-editor\" data-id=\"ff39b18\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>To elevate your business&#8217;s Customer Experience, consider these strategies:<\/p><ol><li><strong>Empower employees<\/strong> &#8211; Give employees authority to make immediate decisions to solve customer problems without going through multiple steps<\/li><li><strong>Value employee ideas<\/strong> &#8211; Employees close to customers understand customer needs well, so listening to their opinions is important<\/li><li><strong>Use technology to create customer experiences<\/strong> &#8211; Technologies like AI, chatbots, or CRM systems can help customers receive fast and targeted service<\/li><li><strong>Be ready to receive feedback from all channels<\/strong> &#8211; Use the Omnichannel concept to listen and respond to customers across all channels<\/li><li><strong>Use top-down approaches<\/strong> &#8211; Focus on customer-centricity and use customer perspectives in strategy planning<\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fcf00aa elementor-widget elementor-widget-heading\" data-id=\"fcf00aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Tools for Creating Customer Experience<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-acbc64c elementor-widget elementor-widget-text-editor\" data-id=\"acbc64c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Creating good Customer Experience requires appropriate tools. Here are tools that can help elevate customer experience:<\/p><ul><li>CRM systems &#8211; Help store and analyze customer data, enabling better understanding of customer needs<\/li><li>LINE Official Account &#8211; Channel for one-on-one communication with customers and can create Rich Menus to gather contact channels in one place<\/li><li>Facebook Fanpage &#8211; Used to create content that responds to customer needs and can measure satisfaction<\/li><li>Applications &#8211; Creating brand-specific applications helps customers access services conveniently and creates memorable experiences<\/li><li>Customer Experience Management Tools &#8211; Specialized tools that help manage customer experiences, such as Hubspot, SatMetrix, Podium, etc.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-029a5b3 elementor-widget elementor-widget-heading\" data-id=\"029a5b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Measuring Customer Experience Success<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4a94e1c elementor-widget elementor-widget-text-editor\" data-id=\"4a94e1c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Measuring Customer Experience success is a crucial step in developing and improving strategies. Here are commonly used measurement methods:<\/p><ul><li>Customer Effort Score (CES) &#8211; Measures convenience in using products or services<\/li><li>Net Promoter Score (NPS) &#8211; Measures the likelihood that customers will recommend products or services to others<\/li><li>Customer Satisfaction Score (CSAT) &#8211; Directly measures customer satisfaction<\/li><li>Time To Resolution (TTR) &#8211; Measures the time taken to resolve customer problems<\/li><\/ul><p>Beyond various scores, increased profits and sales are important indicators of success in creating good Customer Experience. Studies show that customers with positive brand experiences are three times more likely to repurchase products and recommend products or services to others.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b25dc3f elementor-widget elementor-widget-heading\" data-id=\"b25dc3f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Our Services<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f8f2f4 elementor-widget elementor-widget-text-editor\" data-id=\"5f8f2f4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/www.cipher.co.th\/\"><strong>Cipher<\/strong><\/a> is a full-service Digital Marketing agency specializing in creating good experiences for your customers. We offer various services to meet your business needs:<\/p><ul><li>Customer behavior analysis and understanding &#8211; We help you deeply understand your customers to create targeted experiences<\/li><li>Customer Experience strategy development &#8211; We design strategies suitable for your business to create impressive experiences for customers<\/li><li>CRM system development &#8211; We help you manage customer information efficiently so you can reach customers precisely<\/li><li>Creating and managing communication channels &#8211; We help you develop and manage customer communication channels both online and offline<\/li><li>Measuring and analyzing Customer Experience &#8211; We help you measure the success of Customer Experience strategies and provide improvement recommendations<\/li><\/ul><p>Find out more about <a href=\"https:\/\/www.cipher.co.th\/en\/blogs\/compare-enterprise-cms\/\"><strong>choosing the right CMS system<\/strong> <\/a>to improve your business&#8217;s Customer Experience.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b8c982a elementor-widget elementor-widget-heading\" data-id=\"b8c982a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Conclusion: The Importance of 5 Good Customer Experience Examples<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f045d9 elementor-widget elementor-widget-text-editor\" data-id=\"2f045d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Customer Experience (CX) is essential for business success today. Customer Experience means creating good experiences for customers at every touchpoint, which helps increase sales, build brand loyalty, and stimulate word-of-mouth, the most effective marketing. Customer Experience Marketing has become a crucial strategy that modern businesses cannot overlook.<\/p><p>From the 5 examples we&#8217;ve presented \u2013 Personalization, Omnichannel service systems, Quick response, Listening to customer feedback, and Community building \u2013 all are effective methods for creating impressive customer experiences.<\/p><p>Investing in creating good Customer Experience is a worthwhile and sustainable strategy for businesses of all sizes. <a href=\"https:\/\/www.zendesk.com\/th\/blog\/why-companies-should-invest-in-the-customer-experience\/\" target=\"_blank\" rel=\"nofollow noopener\"><strong>Businesses that prioritize customers<\/strong><\/a> and are committed to creating good experiences for them will have greater chances of success and long-term growth than competitors.<\/p><p>Start creating good Customer Experience for your customers today and watch your business grow sustainably in the future!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68c0618 elementor-widget elementor-widget-image\" data-id=\"68c0618\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.cipher.co.th\/en\/services\/social-media-marketing\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"341\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/service-social-media-marketing-1-1024x341.webp\" class=\"elementor-animation-shrink attachment-large size-large wp-image-11806\" alt=\"service-social-media-marketing\" srcset=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/service-social-media-marketing-1-1024x341.webp 1024w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/service-social-media-marketing-1-300x100.webp 300w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/service-social-media-marketing-1-768x256.webp 768w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/service-social-media-marketing-1-500x167.webp 500w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/service-social-media-marketing-1-700x233.webp 700w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/04\/service-social-media-marketing-1.webp 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-59f8b19 e-flex e-con-boxed e-con e-parent\" data-id=\"59f8b19\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1b453ed elementor-widget elementor-widget-heading\" data-id=\"1b453ed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Frequently Asked Questions<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3953c2f elementor-widget elementor-widget-heading\" data-id=\"3953c2f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">What does Customer Experience mean?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8d94016 elementor-widget elementor-widget-text-editor\" data-id=\"8d94016\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tCustomer experience means &#8220;customer experience,&#8221; which refers to all feelings and experiences customers receive from interacting with a brand before, during, and after purchase.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b05163d elementor-widget elementor-widget-heading\" data-id=\"b05163d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">What is the role of Customer Experience?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-391a800 elementor-widget elementor-widget-text-editor\" data-id=\"391a800\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tThe role of Customer Experience is to create impressions for customers at every touchpoint between customers and the brand to build satisfaction, loyalty, and encourage repeat purchases and word-of-mouth.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9b1cb82 elementor-widget elementor-widget-heading\" data-id=\"9b1cb82\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">What is Customer Experience Management?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2d64df1 elementor-widget elementor-widget-text-editor\" data-id=\"2d64df1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tCustomer Experience Management (CXM) is the systematic process of managing customer experiences by focusing on collecting data, analyzing, and improving interactions between customers and brands across all channels to build long-term satisfaction and loyalty.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-433acde elementor-widget elementor-widget-heading\" data-id=\"433acde\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">What is a Customer Experience Specialist?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-de64496 elementor-widget elementor-widget-text-editor\" data-id=\"de64496\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tA Customer Experience Specialist is an expert who plans, designs, and improves customer experiences by analyzing customer data, developing impression-building strategies, and solving potential problems to ensure customers receive the best possible experience.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e5dbdaf elementor-widget elementor-widget-heading\" data-id=\"e5dbdaf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">What is the Customer Journey?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-72d9949 elementor-widget elementor-widget-text-editor\" data-id=\"72d9949\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tCustomer Journey is a map showing the path customers take when interacting with a brand, from the starting point of brand awareness to purchasing products and after-sales service, showing all touchpoints, feelings, and customer experiences throughout the journey.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Table of Contents In today&#8217;s highly competitive business world, Customer Experience (CX) is the key differentiator for your brand. Customer [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":11827,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_angie_page":false,"content-type":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"page_builder":"","footnotes":""},"categories":[154,147,204,205,150,163,155,151,161,148,149],"tags":[],"class_list":["post-11842","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-automation-marketing-en","category-business-en","category-consumer-behavior","category-customer-experience-en","category-digital-marketing-en","category-marketing-en","category-online-marketing-en-2","category-online-marketing-en","category-social-media-marketing-en","category-strategy-en","category-trends-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/posts\/11842","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/comments?post=11842"}],"version-history":[{"count":0,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/posts\/11842\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/media\/11827"}],"wp:attachment":[{"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/media?parent=11842"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/categories?post=11842"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/tags?post=11842"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}