{"id":11758,"date":"2024-12-27T20:35:27","date_gmt":"2024-12-27T13:35:27","guid":{"rendered":"https:\/\/www.cipher.co.th\/blogs\/what-is-seo\/"},"modified":"2025-08-08T11:58:40","modified_gmt":"2025-08-08T04:58:40","slug":"what-is-seo","status":"publish","type":"post","link":"https:\/\/www.cipher.co.th\/en\/blogs\/what-is-seo\/","title":{"rendered":"SEO is&#8230; What? Strategies to Boost Web Site Efficiency"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"11758\" class=\"elementor elementor-11758 elementor-7515\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d461668 e-flex e-con-boxed e-con e-parent\" data-id=\"d461668\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a5b23ce elementor-toc--minimized-on-tablet elementor-widget elementor-widget-table-of-contents\" data-id=\"a5b23ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;headings_by_tags&quot;:[&quot;h1&quot;,&quot;h2&quot;,&quot;h3&quot;,&quot;h4&quot;,&quot;h5&quot;,&quot;h6&quot;],&quot;exclude_headings_by_selector&quot;:[],&quot;marker_view&quot;:&quot;bullets&quot;,&quot;icon&quot;:{&quot;value&quot;:&quot;far fa-circle&quot;,&quot;library&quot;:&quot;fa-regular&quot;,&quot;rendered_tag&quot;:&quot;&lt;svg class=\\&quot;e-font-icon-svg e-far-circle\\&quot; viewBox=\\&quot;0 0 512 512\\&quot; xmlns=\\&quot;http:\\\/\\\/www.w3.org\\\/2000\\\/svg\\&quot;&gt;&lt;path d=\\&quot;M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm0 448c-110.5 0-200-89.5-200-200S145.5 56 256 56s200 89.5 200 200-89.5 200-200 200z\\&quot;&gt;&lt;\\\/path&gt;&lt;\\\/svg&gt;&quot;},&quot;no_headings_message&quot;:&quot;No headings were found on this page.&quot;,&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t\t\t\t<h4 class=\"elementor-toc__header-title\">\n\t\t\t\tTable of Contents\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__a5b23ce\" aria-expanded=\"true\" aria-label=\"Open table of contents\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-down\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M207.029 381.476L12.686 187.132c-9.373-9.373-9.373-24.569 0-33.941l22.667-22.667c9.357-9.357 24.522-9.375 33.901-.04L224 284.505l154.745-154.021c9.379-9.335 24.544-9.317 33.901.04l22.667 22.667c9.373 9.373 9.373 24.569 0 33.941L240.971 381.476c-9.373 9.372-24.569 9.372-33.942 0z\"><\/path><\/svg><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__a5b23ce\" aria-expanded=\"true\" aria-label=\"Close table of contents\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-up\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M240.971 130.524l194.343 194.343c9.373 9.373 9.373 24.569 0 33.941l-22.667 22.667c-9.357 9.357-24.522 9.375-33.901.04L224 227.495 69.255 381.516c-9.379 9.335-24.544 9.317-33.901-.04l-22.667-22.667c-9.373-9.373-9.373-24.569 0-33.941L207.03 130.525c9.372-9.373 24.568-9.373 33.941-.001z\"><\/path><\/svg><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<div id=\"elementor-toc__a5b23ce\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<svg class=\"elementor-toc__spinner eicon-animation-spin e-font-icon-svg e-eicon-loading\" aria-hidden=\"true\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M500 975V858C696 858 858 696 858 500S696 142 500 142 142 304 142 500H25C25 237 238 25 500 25S975 237 975 500 763 975 500 975Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c522c09 elementor-widget elementor-widget-heading\" data-id=\"c522c09\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">SEO is... What, why do online marketing people have to be so focused?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3bff3e2 elementor-widget elementor-widget-text-editor\" data-id=\"3bff3e2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Ever wonder? Why are some websites always ranked in Google search results? Making your website stand out and stand out in the Internet has become a challenge faced by businessmen and website owners.  <\/span><b>SEO is&#8230;<\/b> <span style=\"font-weight: 400;\">What? This question may seem simple, but it hides the secret to turning a regular website into a powerful marketing tool with accurate and<\/span> <a href=\"http:\/\/www.cipher.co.th\/services\/seo\"><b>effective <\/b><\/a><span style=\"font-weight: 400;\">SEO<\/span>.<\/p>\n<p><span style=\"font-weight: 400;\">While many look for SEO and SEO Service consultants to enhance their business, understanding the fundamentals and mechanisms of SEO Marketing Tools is important because Google&#8217;s homepage is not about fate, but rather the arts that rely on knowledge, understanding and systematic planning to unlock the secrets of the site. On Google, let&#8217;s go together in this article!<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c9003b9 elementor-widget elementor-widget-heading\" data-id=\"c9003b9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">SEO is... What?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4681877 elementor-widget elementor-widget-image\" data-id=\"4681877\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"611\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/12\/what-is-seo-1-1024x611.webp\" class=\"attachment-large size-large wp-image-7520\" alt=\"SEO \u0e04\u0e37\u0e2d\u0e2d\u0e30\u0e44\u0e23\" srcset=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/12\/what-is-seo-1-1024x611.webp 1024w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/12\/what-is-seo-1-300x179.webp 300w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/12\/what-is-seo-1-768x459.webp 768w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/12\/what-is-seo-1-500x299.webp 500w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/12\/what-is-seo-1-700x418.webp 700w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/12\/what-is-seo-1.webp 1340w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3f435bc elementor-widget elementor-widget-text-editor\" data-id=\"3f435bc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">SEO is a strategy to rank websites on Google and other search engines by customizing them according to SEO techniques and content to make it easier for users to find our website through organic search.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">SEO Marketing is an important part of today&#8217;s online marketing campaign because it gives targeted people free access to our website and gives brand and business credibility as users tend to trust Google&#8217;s top search results more than they buy.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-74f969c elementor-widget elementor-widget-image\" data-id=\"74f969c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.cipher.co.th\/e-book-seo-and-search-intent-optimizing-for-2025\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"341\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/cta-e-book-15-1024x341.webp\" class=\"elementor-animation-shrink attachment-large size-large wp-image-8690\" alt=\"\u0e14\u0e32\u0e27\u0e19\u0e4c\u0e42\u0e2b\u0e25\u0e14 E-Book\" srcset=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/cta-e-book-15-1024x341.webp 1024w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/cta-e-book-15-300x100.webp 300w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/cta-e-book-15-768x256.webp 768w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/cta-e-book-15-500x167.webp 500w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/cta-e-book-15-700x233.webp 700w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/cta-e-book-15.webp 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b6cafc0 elementor-widget elementor-widget-heading\" data-id=\"b6cafc0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What's the difference between SEO and SEM? ?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-286a8c8 elementor-widget elementor-widget-text-editor\" data-id=\"286a8c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">When understanding the meaning, SEO is What? But it is believed that many people must have seen the word SEM paired together. Both SEO and SEM are important in marketing both. But there are differences as follows:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>SEO, short for Search Engine Optimization, <\/b><span style=\"font-weight: 400;\">is a natural search engine. SEO focuses on creating quality content, configuring the website, and creating quality links that may take a long time to see results, but it is a long-term investment that is worthwhile at no monthly cost.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b style=\"font-style: inherit; text-align: var(--text-align); background-color: var(--ast-global-color-5); color: var(--ast-global-color-3);\">SEM stands for Search Engine Marketing,<\/b><span style=\"font-style: inherit; text-align: var(--text-align); background-color: var(--ast-global-color-5); color: var(--ast-global-color-3);\"> which is based on search engines through advertising purchases such as Google Ads that deliver quick results and measure results at a cost. SEO is the cornerstone that should be combined with SEM to strengthen the brand&#8217;s organic search and advertising capabilities.<\/span><\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d5bc97f elementor-widget elementor-widget-heading\" data-id=\"d5bc97f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What's the use of SEO? Why invest in it?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5ca12b3 elementor-widget elementor-widget-image\" data-id=\"5ca12b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"611\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/12\/\u0e40\u0e19\u0e37\u0e49\u0e2d\u0e2b\u0e32-2.png-1024x611.webp\" class=\"attachment-large size-large wp-image-7588\" alt=\"\u0e1b\u0e23\u0e30\u0e42\u0e22\u0e0a\u0e19\u0e4c\u0e02\u0e2d\u0e07 SEO \u0e04\u0e37\u0e2d\u0e2d\u0e30\u0e44\u0e23\" srcset=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/12\/\u0e40\u0e19\u0e37\u0e49\u0e2d\u0e2b\u0e32-2.png-1024x611.webp 1024w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/12\/\u0e40\u0e19\u0e37\u0e49\u0e2d\u0e2b\u0e32-2.png-300x179.webp 300w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/12\/\u0e40\u0e19\u0e37\u0e49\u0e2d\u0e2b\u0e32-2.png-768x459.webp 768w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/12\/\u0e40\u0e19\u0e37\u0e49\u0e2d\u0e2b\u0e32-2.png-500x299.webp 500w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/12\/\u0e40\u0e19\u0e37\u0e49\u0e2d\u0e2b\u0e32-2.png-700x418.webp 700w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/12\/\u0e40\u0e19\u0e37\u0e49\u0e2d\u0e2b\u0e32-2.png.webp 1340w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8cace45 elementor-widget elementor-widget-text-editor\" data-id=\"8cace45\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">SEO is one of the most powerful digital marketing strategies of the age, but doing SEO may take time and patience, which, of course, results are worth far more than expected. Let&#8217;s see how SEO Marketing can help your business. Some.<\/span><\/p>\n<ul>\n<li><b>Save on long-term marketing budget: <\/b><span style=\"font-weight: 400;\">Although SEO costs a lot to start with, compared to SEM ads that are always paid-per-click, the SEO MKT rating will provide you with continuous free traffic in the long run.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Build brand credibility:<\/b> <span style=\"font-weight: 400;\">Most users trust organic search results more than ads. Your website&#8217;s top priority will automatically create brand image and credibility.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Reach out to high-end buyers: <\/b><span style=\"font-weight: 400;\">People who search with specific keywords are often high-end buyers. Making SEOs rank with these keywords will help you reach more customers who are ready to buy products or services.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Sustainable Results: <\/b><span style=\"font-weight: 400;\">Once you make a good SEO to the top, even if you stop doing it temporarily, the rankings don&#8217;t fall immediately, unlike commercial shootings that when you stop paying, the traffic will disappear immediately.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b style=\"font-style: inherit; text-align: var(--text-align); background-color: var(--ast-global-color-5); color: var(--ast-global-color-3);\">Increase Business Opportunities:<\/b> <span style=\"font-style: inherit; text-align: var(--text-align); background-color: var(--ast-global-color-5); color: var(--ast-global-color-3);\">Having a good ranking on Google increases the opportunity for you to be contacted by business partners, investors, or other opportunities as people tend to search for business information through Google.<\/span><\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4a30893 elementor-widget elementor-widget-heading\" data-id=\"4a30893\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Making SEO Components There Anything?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b25c2b3 elementor-widget elementor-widget-text-editor\" data-id=\"b25c2b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">SEO, short for Search Engine Optimization, is a technique to configure websites to rank them in search rankings. Effective SEOs need to take care of many aspects at the same time. Let&#8217;s see that SEO is a work that consists of Anything?<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-96a8a9b elementor-widget elementor-widget-heading\" data-id=\"96a8a9b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Enhancing Content<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-388c17a elementor-widget elementor-widget-text-editor\" data-id=\"388c17a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Content is at the heart of SEO. This requires website owners to create quality content that meets their readers&#8217; needs and naturally use keywords by focusing on easy-to-understand writing, organized topics and paragraphs, and using photos and videos to add interest.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d3c7b1b elementor-widget elementor-widget-heading\" data-id=\"d3c7b1b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">On-page SEO<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-31b351c elementor-widget elementor-widget-text-editor\" data-id=\"31b351c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">It configures the elements within the page to be Search Engine friendly, including Title Tag<\/span>,<a href=\"https:\/\/www.cipher.co.th\/en\/blogs\/meta-description\"><b> Meta Description<\/b><\/a>,<span style=\"font-weight: 400;\"> Header Tags, URL Structure and Internal Links. Keywords must be used appropriately in each section to make Google understand what this page is about. What?<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c24ea5c elementor-widget elementor-widget-heading\" data-id=\"c24ea5c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Off-page SEO<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-80c488d elementor-widget elementor-widget-text-editor\" data-id=\"80c488d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">This is to build trust in the website from external factors, especially the creation of backlinks from trusted websites, the branding on social media, and the mention of reputable sources.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4a25108 elementor-widget elementor-widget-heading\" data-id=\"4a25108\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Technical SEO<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f5c1788 elementor-widget elementor-widget-text-editor\" data-id=\"f5c1788\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Focus on optimizing the website&#8217;s technical configuration, including speed of loading web pages, enabling the website to support mobile display, XML Sitemap management, and Robots. txt includes any technical fixes that may affect the rating.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7badab2 elementor-widget elementor-widget-heading\" data-id=\"7badab2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Making SEO Trends Updates<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b4cc8fd elementor-widget elementor-widget-text-editor\" data-id=\"b4cc8fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Google is always updating its algorithms. SEOs are constantly following trends and changes, such as focusing on Core Web Vitals, E-A-T, Mobile-First Indexing, and new factors that influence ratings to keep their strategies up-to-date.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8c5d6ed elementor-widget elementor-widget-heading\" data-id=\"8c5d6ed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The initial steps make SEO stick to the Google home page.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f97089 elementor-widget elementor-widget-image\" data-id=\"5f97089\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"611\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/12\/what-is-seo-3-1024x611.webp\" class=\"attachment-large size-large wp-image-7524\" alt=\"\" srcset=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/12\/what-is-seo-3-1024x611.webp 1024w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/12\/what-is-seo-3-300x179.webp 300w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/12\/what-is-seo-3-768x459.webp 768w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/12\/what-is-seo-3-500x299.webp 500w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/12\/what-is-seo-3-700x418.webp 700w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2024\/12\/what-is-seo-3.webp 1340w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8b4dff4 elementor-widget elementor-widget-text-editor\" data-id=\"8b4dff4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">SEO is about making a website top Google search list, an important part of SEO Marketing to help businesses become more familiar and accessible to their target audience. To succeed, SEO MKT requires systematic planning and implementation. To make a SEO top SEO website top Google SEO in the long run, let&#8217;s take a look at the important steps.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff93590 elementor-widget elementor-widget-heading\" data-id=\"ff93590\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">plan an SEO strategy<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e85f9e8 elementor-widget elementor-widget-text-editor\" data-id=\"e85f9e8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">SEO strategic planning is an important starting point. We need to set clear goals, identify target groups, and plan both short- and long-term operations. This makes analysis of competitors important at this stage. What are the strengths and weaknesses? To implement and develop our strategy beyond.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-08066e9 elementor-widget elementor-widget-heading\" data-id=\"08066e9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Find the appropriate keyword (Keyword)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5260fa7 elementor-widget elementor-widget-text-editor\" data-id=\"5260fa7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Finding the right keyword requires research and analysis. It is necessary to select keywords with high volume but not too high competition. Also, consider the user intent or intention of users searching for the keyword to match the needs of the target audience, such as:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Informational Keyword: <\/b><span style=\"font-weight: 400;\">Words used to search for knowledge and information are often in the form of questions or explanations, such as &#8220;how to make a cake&#8221; or &#8220;fluenza symptoms&#8221;, which are search terms that users want to know more about.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Navigational Keyword:<\/b><span style=\"font-weight: 400;\"> Words used to navigate directly to the desired website or platform, such as &#8220;Facebook login&#8221; or &#8220;Line Official&#8221;, where users already know the brand or website.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Commercial Keyword: <\/b><span style=\"font-weight: 400;\">Search words that express interest in purchasing goods or services, but are still in the process of obtaining comparative information such as &#8220;Electric Car Review&#8221; or &#8220;Introducing a mobile phone for less than 15,000&#8221;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b style=\"font-style: inherit; text-align: var(--text-align); background-color: var(--ast-global-color-5); color: var(--ast-global-color-3);\">Transactional Keyword: <\/b><span style=\"font-style: inherit; text-align: var(--text-align); background-color: var(--ast-global-color-5); color: var(--ast-global-color-3);\">Words that clearly express their intention to transact or buy goods, such as &#8220;Bangkok-Phuket Ticket Reservation&#8221;, &#8220;Purchase iPhone 15 Payments&#8221; or &#8220;Subscribe to Netflix&#8221;. These words are often specifically detailed and ready to be traded.<\/span><\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-be22468 elementor-widget elementor-widget-heading\" data-id=\"be22468\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">design a site structure<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65b7a20 elementor-widget elementor-widget-text-editor\" data-id=\"65b7a20\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">A good website structure emphasizes simplicity, ease of use, and a clear hierarchy for both users and the Search Engine to understand and categorize content. <\/span><a href=\"https:\/\/www.cipher.co.th\/en\/blogs\/what-is-a-sitemap\"><b>Properly mapping and linking websites <\/b><\/a><span style=\"font-weight: 400;\">allows users to find information quickly and positively impact Google&#8217;s ranking.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0a74e8e elementor-widget elementor-widget-heading\" data-id=\"0a74e8e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Develop quality content<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-86c8a3b elementor-widget elementor-widget-text-editor\" data-id=\"86c8a3b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Creating quality content that matches the reader&#8217;s heart requires accuracy, reliability and value to be used in easy-to-understand language, easy-to-read formatting, and inputting relevant photos or videos will help attract attention and keep readers on the site longer.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8d14985 elementor-widget elementor-widget-heading\" data-id=\"8d14985\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Continuous SEO Configuration<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b2c636 elementor-widget elementor-widget-text-editor\" data-id=\"1b2c636\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Customizing SEO is not a one-time, end-to-end task, but requires regular monitoring, analysis, and improvement to maintain and improve rankings on Google, so checking and resolving technical issues, updating content, and continuous tracking of changes in Google algorithms is a must.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3ec0804 elementor-widget elementor-widget-heading\" data-id=\"3ec0804\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How is the SEO service done from CIPHER? Any?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8cf8fc7 elementor-widget elementor-widget-text-editor\" data-id=\"8cf8fc7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">SEO is a key strategy to help your website reach its target audience. <\/span><a href=\"http:\/\/www.cipher.co.th\/en\"><b>CIPHER <\/b><\/a><span style=\"font-weight: 400;\">will enhance your business with comprehensive SEO services ranging from keyword analysis,<\/span> <a href=\"http:\/\/www.cipher.co.th\/services\/content-marketing\"><b>customization<\/b><\/a>, <span style=\"font-weight: 400;\">content marketing that meets both users and search engines&#8217; needs. We are ready to be a consultant. SEO to help strategize and implement systematically<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7425500 elementor-widget elementor-widget-heading\" data-id=\"7425500\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Highlights SEO Service from CIPHER<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1775580 elementor-widget elementor-widget-text-editor\" data-id=\"1775580\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>In-depth analysis: <\/b><span style=\"font-weight: 400;\">We use cutting-edge tools and technologies to analyze competitors, user behavior, and marketing opportunities to plan the most appropriate strategy for your business.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Professional team: <\/b><span style=\"font-weight: 400;\">With our SEO experience, we specialize in customizing websites to be ranked on Google sustainably.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Guaranteed performance: <\/b><span style=\"font-weight: 400;\">We have a transparent reporting system with additional guarantees of organic traffic within the specified period.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Guaranteed performance: <\/b><span style=\"font-weight: 400;\">We have a transparent reporting system with additional guarantees of organic traffic within the specified period.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">If you are looking for an SEO partner who understands your business and is ready to drive your site to success, CIPHER is the answer. Contact us today to consult and plan an SEO strategy that is right for your business.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1d47a26 elementor-widget elementor-widget-heading\" data-id=\"1d47a26\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Conclusion<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9fab49c elementor-widget elementor-widget-text-editor\" data-id=\"9fab49c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">From learning about SEO is What and strategies for Google SEO can be seen as a strategy that requires knowledge, understanding and experience in aligning websites on the Search Engine. It&#8217;s not easy, but it&#8217;s not too difficult if you have experts to advise you and implement the appropriate SEO Marketing Tools strategy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">CIPHER is ready to partner to help drive your business to the front page of Google with a team of SEO experts and innovative tools. We are committed to building an effective SEO strategy to increase your business opportunities. Contact us today for free consultation and participate in your success. Guaranteed results with experience in SEO for many customers!<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-faa1b92 elementor-widget elementor-widget-image\" data-id=\"faa1b92\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.cipher.co.th\/services\/seo\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"341\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2021\/08\/bn-SEO-1024x341.webp\" class=\"elementor-animation-shrink attachment-large size-large wp-image-8887\" alt=\"SEO\" srcset=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2021\/08\/bn-SEO-1024x341.webp 1024w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2021\/08\/bn-SEO-300x100.webp 300w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2021\/08\/bn-SEO-768x256.webp 768w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2021\/08\/bn-SEO-500x167.webp 500w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2021\/08\/bn-SEO-700x233.webp 700w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2021\/08\/bn-SEO.webp 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-699f016 elementor-widget elementor-widget-heading\" data-id=\"699f016\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Frequently Asked Questions (FAQs)<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-369e43b elementor-widget elementor-widget-heading\" data-id=\"369e43b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">SEO is... What? How does it work? ?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b78553 elementor-widget elementor-widget-text-editor\" data-id=\"3b78553\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">SEO stands for Search Engine Optimization, or SEO for short, to customize websites and content to rank high in Google and other search engine results. When users search for words related to your business or content, a good SEO allows websites to appear on the first page of search results. This will bring high quality visitors with high potential to become customers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">SEO works through a variety of factors, including on-page SEO, such as proper keywords, quality content writing, fast loading, and Off-page SEO, such as creating links from quality sites to our site. Search Engine analyzes these factors to determine which sites should display in which locations of the search results.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a3f5447 elementor-widget elementor-widget-heading\" data-id=\"a3f5447\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">How many forms of SEO are there?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f50bb3 elementor-widget elementor-widget-text-editor\" data-id=\"5f50bb3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Search Engine Optimization, or SEO, is to modify the website to rank on the Search Engine, divided into 5 main formats:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Content Optimization:<\/b> <span style=\"font-weight: 400;\">Creating quality content, using appropriate keywords and satisfying user needs.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>On-page SEO:<\/b> <span style=\"font-weight: 400;\">customizing site components such as Title, Metadata description, and Header tags.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Off-page SEO: <\/b><span style=\"font-weight: 400;\">Building external credibility such as backlinks and social media marketing.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Technical SEO: <\/b><span style=\"font-weight: 400;\">Technical adjustments such as the speed of the Mobile-friendly website and XML Sitemap.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b style=\"font-style: inherit; text-align: var(--text-align); background-color: var(--ast-global-color-5); color: var(--ast-global-color-3);\">Updating SEO Trends: <\/b><span style=\"font-style: inherit; text-align: var(--text-align); background-color: var(--ast-global-color-5); color: var(--ast-global-color-3);\">Tracking and adapting to new algorithms such as Voice Search and Core Web Vitals<\/span><\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0670532 elementor-widget elementor-widget-heading\" data-id=\"0670532\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">How do you get the SEO stuck?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fd5f2e5 elementor-widget elementor-widget-text-editor\" data-id=\"fd5f2e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Putting the Web on the SEO list is not difficult, just following these basic steps.<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Start with keyword research that the target group searches for.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Create quality content, match the issue, and benefit the reader.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Click on Title tag and Metadata description.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Pay attention to website speed and mobile display.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Create Quality Backlinks from Trusted Sites<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Update content regularly and track ranking results<\/span><\/li>\n<\/ol>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30d0573 elementor-widget elementor-widget-heading\" data-id=\"30d0573\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Does it cost money to do SEO? ?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-723957a elementor-widget elementor-widget-text-editor\" data-id=\"723957a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">SEO can start free of charge if you&#8217;re ready to learn and do your own thing, including creating quality content, customizing a basic website and sharing content via social media. These require time and effort to learn.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">How? To achieve faster and more efficient results, you may need to invest in areas such as hiring an expert or an SEO company, purchasing an SEO analysis tool or hiring a professional content writer whose costs vary according to your job description and business goals.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Table of Contents SEO is&#8230; What, why do online marketing people have to be so focused? Ever wonder? Why are [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":7518,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_angie_page":false,"content-type":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"page_builder":"","footnotes":""},"categories":[183,173,150,103],"tags":[],"class_list":["post-11758","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cipher-en","category-content-marketing-en","category-digital-marketing-en","category-uncategorized"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/posts\/11758","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/comments?post=11758"}],"version-history":[{"count":0,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/posts\/11758\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/media\/7518"}],"wp:attachment":[{"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/media?parent=11758"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/categories?post=11758"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/tags?post=11758"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}