{"id":11576,"date":"2025-01-23T21:31:06","date_gmt":"2025-01-23T14:31:06","guid":{"rendered":"https:\/\/www.cipher.co.th\/blogs\/what-is-an-ads\/"},"modified":"2025-04-23T11:49:32","modified_gmt":"2025-04-23T04:49:32","slug":"what-is-an-ads","status":"publish","type":"post","link":"https:\/\/www.cipher.co.th\/en\/blogs\/what-is-an-ads\/","title":{"rendered":"Shooting Ads is. What? Sales-enhancing techniques that online businesses should not miss."},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"11576\" class=\"elementor elementor-11576 elementor-8506\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-56e2109 e-flex e-con-boxed e-con e-parent\" data-id=\"56e2109\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-55075a4 elementor-toc--minimized-on-tablet elementor-widget elementor-widget-table-of-contents\" data-id=\"55075a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;headings_by_tags&quot;:[&quot;h1&quot;,&quot;h2&quot;,&quot;h3&quot;,&quot;h4&quot;,&quot;h5&quot;,&quot;h6&quot;],&quot;exclude_headings_by_selector&quot;:[],&quot;marker_view&quot;:&quot;bullets&quot;,&quot;icon&quot;:{&quot;value&quot;:&quot;far fa-circle&quot;,&quot;library&quot;:&quot;fa-regular&quot;,&quot;rendered_tag&quot;:&quot;&lt;svg class=\\&quot;e-font-icon-svg e-far-circle\\&quot; viewBox=\\&quot;0 0 512 512\\&quot; xmlns=\\&quot;http:\\\/\\\/www.w3.org\\\/2000\\\/svg\\&quot;&gt;&lt;path d=\\&quot;M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm0 448c-110.5 0-200-89.5-200-200S145.5 56 256 56s200 89.5 200 200-89.5 200-200 200z\\&quot;&gt;&lt;\\\/path&gt;&lt;\\\/svg&gt;&quot;},&quot;no_headings_message&quot;:&quot;No headings were found on this page.&quot;,&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t\t\t\t<h4 class=\"elementor-toc__header-title\">\n\t\t\t\tTable of Contents\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__55075a4\" aria-expanded=\"true\" aria-label=\"Open table of contents\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-down\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M207.029 381.476L12.686 187.132c-9.373-9.373-9.373-24.569 0-33.941l22.667-22.667c9.357-9.357 24.522-9.375 33.901-.04L224 284.505l154.745-154.021c9.379-9.335 24.544-9.317 33.901.04l22.667 22.667c9.373 9.373 9.373 24.569 0 33.941L240.971 381.476c-9.373 9.372-24.569 9.372-33.942 0z\"><\/path><\/svg><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__55075a4\" aria-expanded=\"true\" aria-label=\"Close table of contents\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-up\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M240.971 130.524l194.343 194.343c9.373 9.373 9.373 24.569 0 33.941l-22.667 22.667c-9.357 9.357-24.522 9.375-33.901.04L224 227.495 69.255 381.516c-9.379 9.335-24.544 9.317-33.901-.04l-22.667-22.667c-9.373-9.373-9.373-24.569 0-33.941L207.03 130.525c9.372-9.373 24.568-9.373 33.941-.001z\"><\/path><\/svg><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<div id=\"elementor-toc__55075a4\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<svg class=\"elementor-toc__spinner eicon-animation-spin e-font-icon-svg e-eicon-loading\" aria-hidden=\"true\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M500 975V858C696 858 858 696 858 500S696 142 500 142 142 304 142 500H25C25 237 238 25 500 25S975 237 975 500 763 975 500 975Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3ae477b elementor-widget elementor-widget-heading\" data-id=\"3ae477b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Shooting Ads is. What? How many forms? Shortcuts to increase sales for online business.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d4045d7 elementor-widget elementor-widget-text-editor\" data-id=\"d4045d7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Tired? But sales haven&#8217;t picked up yet? Shooting Ads could be the answer you&#8217;re looking for! Ads <strong>shooting<\/strong> is a key strategy that entrepreneurs should not overlook. Of course, effective online advertising can help boost sales and create brand awareness quickly, especially for start-up businesses that want to expand their customer base.  <\/p>\n<p><strong><a href=\"https:\/\/www.cipher.co.th\/en\/services\/online-advertising\/\">Online <\/a><\/strong>Advertising offers a wide range of advertising options, including Facebook, Google, Instagram and other platforms. Each channel has its own unique strengths and advantages. Choosing the right channel and strategically planning for advertising is key to making advertising investments more cost-effective and better returns!<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-72bb7b3 e-flex e-con-boxed e-con e-parent\" data-id=\"72bb7b3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-92f1326 elementor-widget elementor-widget-heading\" data-id=\"92f1326\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Shooting Ad is. What?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3f529d9 elementor-widget elementor-widget-image\" data-id=\"3f529d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"611\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/Ads-\u0e04\u0e37\u0e2d-2-1024x611.webp\" class=\"attachment-large size-large wp-image-8510\" alt=\"\u0e01\u0e32\u0e23\u0e22\u0e34\u0e07 Ads \u0e04\u0e37\u0e2d\" srcset=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/Ads-\u0e04\u0e37\u0e2d-2-1024x611.webp 1024w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/Ads-\u0e04\u0e37\u0e2d-2-300x179.webp 300w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/Ads-\u0e04\u0e37\u0e2d-2-768x459.webp 768w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/Ads-\u0e04\u0e37\u0e2d-2-500x299.webp 500w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/Ads-\u0e04\u0e37\u0e2d-2-700x418.webp 700w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/Ads-\u0e04\u0e37\u0e2d-2.webp 1340w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b394eaa elementor-widget elementor-widget-text-editor\" data-id=\"b394eaa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Ads are an<\/strong> online advertising platform that enables businesses to reach their target audience more accurately and quickly. Ads are a key tool to make your products or services appear in a unique position, whether in search results, social media pages or partner websites.<\/p>\n<p>Ads today have evolved to be more intelligent with accurate data analysis, allowing Ads to be displayed to match the interests of each audience. In addition, real-time measurement enables businesses to effectively adjust their marketing plans and cost effectively.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-488a313 elementor-widget elementor-widget-image\" data-id=\"488a313\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.cipher.co.th\/e-book-digital-advertising-media-buying-and-roi-strategies\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"341\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/cta-e-book-17-1024x341.webp\" class=\"elementor-animation-shrink attachment-large size-large wp-image-8696\" alt=\"\u0e14\u0e32\u0e27\u0e19\u0e4c\u0e42\u0e2b\u0e25\u0e14 E-Book\" srcset=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/cta-e-book-17-1024x341.webp 1024w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/cta-e-book-17-300x100.webp 300w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/cta-e-book-17-768x256.webp 768w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/cta-e-book-17-500x167.webp 500w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/cta-e-book-17-700x233.webp 700w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/cta-e-book-17.webp 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cd0fd5d elementor-widget elementor-widget-heading\" data-id=\"cd0fd5d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">That's Admie's shooting range. Anything?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-296fb4a elementor-widget elementor-widget-text-editor\" data-id=\"296fb4a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Choosing the right channel is the key to business success. Each platform has its own distinctive strengths and users. Understanding each channel&#8217;s unique characteristics will help optimize advertising investment. Let&#8217;s see how each platform has its advantages and advertising model. Some.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-36119fa elementor-widget elementor-widget-heading\" data-id=\"36119fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Facebook-based AA shooting<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a990c16 elementor-widget elementor-widget-text-editor\" data-id=\"a990c16\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Facebook Ads have gained huge popularity because they are the most influential social media platform in Thailand. Facebook Ads have become a high-performance marketing channel for businesses of all sizes. Fast access to large numbers of target groups can help increase page growth and sales. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fc1d68c elementor-widget elementor-widget-heading\" data-id=\"fc1d68c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">How to shoot Facebook addresses<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb4c7db elementor-widget elementor-widget-image\" data-id=\"eb4c7db\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"611\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/Ads-\u0e04\u0e37\u0e2d-3-1024x611.webp\" class=\"attachment-large size-large wp-image-8512\" alt=\"Facebook Ads \u0e04\u0e37\u0e2d\" srcset=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/Ads-\u0e04\u0e37\u0e2d-3-1024x611.webp 1024w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/Ads-\u0e04\u0e37\u0e2d-3-300x179.webp 300w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/Ads-\u0e04\u0e37\u0e2d-3-768x459.webp 768w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/Ads-\u0e04\u0e37\u0e2d-3-500x299.webp 500w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/Ads-\u0e04\u0e37\u0e2d-3-700x418.webp 700w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/Ads-\u0e04\u0e37\u0e2d-3.webp 1340w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0c4326b elementor-widget elementor-widget-text-editor\" data-id=\"0c4326b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Facebook ad shooting can be done in two main ways:<\/p>\n<ul>\n<li><strong>Boost Post: <\/strong>It is an ideal way for beginners and those who want convenience to do so through smartphones by clicking the &#8220;promote post&#8221; button on a page that has already bound their payment accounts. Although it is easy to do so, the limitation is that the target group cannot be determined in as detail as it should be.<\/li>\n<li><strong>Ads Manager: <\/strong>A professional tool that provides the ability to accurately target a target group, must be done through a computer or tablet, although more complex, but offers greater efficiency and cost-effectiveness than in advertising investments.<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a0d158a elementor-widget elementor-widget-heading\" data-id=\"a0d158a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Facebook Ad Format<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e7aa149 elementor-widget elementor-widget-text-editor\" data-id=\"e7aa149\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Facebook offers a variety of advertising formats to meet all marketing objectives, including:<\/p>\n<ul>\n<li><strong>Carousel Ads:<\/strong> A slide show that offers multiple products or services in a single ad, ideal for displaying a collection of products or features of a product.<\/li>\n<li><strong>Video Ads: <\/strong>Video Ads: Highly engaging and engaging video ads ideal for storytelling and emotional engagement.<\/li>\n<li><strong>Collection Ads: <\/strong>An ad model that combines multiple images into a single collection allows viewers to explore products conveniently.<\/li>\n<li><strong>Image Ads:<\/strong> A basic one-shot, simple yet powerful advertising model that is ideal for clear, point-to-point communication.<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bfcb13f elementor-widget elementor-widget-heading\" data-id=\"bfcb13f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Ad shot via Twitter (X)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-867397b elementor-widget elementor-widget-text-editor\" data-id=\"867397b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Advertising on Twitter or X is the most popular social media among teenagers. With real-time information delivery highlighting the clarity, understanding and quick access to current trends, advertising on this platform is an effective channel for brands.<\/p>\n<p>The Twitter or X advertising format is divided into 5 formats to meet all marketing needs, namely:<\/p>\n<ul>\n<li><strong>Promoted Ads:<\/strong> A flexible base model that can promote text, photos and videos is ideal for starting Twitter ads.<\/li>\n<li><strong>Follower Ads<\/strong>: Focus on increasing the number of followers by showing brand posts to the target audience who are likely to be interested in your content.<\/li>\n<li><strong>Twitter Amplify:<\/strong> A solution that expands brand access through video categorization that matches the interests of the target audience.<\/li>\n<li><strong>Twitter Takeover:<\/strong> A premium service offering the highest visibility, ideal for high-impact campaigns.<\/li>\n<li><strong>Twitter Live<\/strong>: A live broadcast that allows brands to interact in real time with viewers, ideal for selling products and creating brand engagement.<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4b9706e elementor-widget elementor-widget-heading\" data-id=\"4b9706e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Ad shot through Instagram.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b145bc elementor-widget elementor-widget-text-editor\" data-id=\"2b145bc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Ads on Instagram are a powerful marketing platform for online businesses today, but the key to success is not just shooting ads. Creating compelling content through pictures and videos and posting on a regular basis helps to engage followers, secure space on Feed and build long-term relationships with customers. As a result, the brand has become more recognizable and successful in sales. Instagram Ads are divided into 5 types as follows:<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-24644c8 elementor-widget elementor-widget-text-editor\" data-id=\"24644c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul>\n<li><strong>Instagram Photo Ads: <\/strong>Offering ads in three formats: Landscape, regular photos and personal photos with text space of up to 2,200 characters.<\/li>\n<li><strong>Instagram Video Ads: <\/strong>Enables brand communication with up to 120 seconds of video and can add up to 2,200 text characters, ideal for storytelling.<\/li>\n<li><strong>Instagram Stories<\/strong> Ads: Unlike most other Stories, it is not limited to 24 hours of display time. Video should be made vertically for viewing suitable for mobile devices.<\/li>\n<li><strong>Instagram Carousel Ads<\/strong>: Add to that the benefits by offering scrollable content, combining photos and videos, or choosing a specific type of media.<\/li>\n<li><strong>Instagram Collection Ads:<\/strong> It is an advertising model that must be connected to Facebook Catalog, enabling businesses to deliver products efficiently.<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d5bee9b elementor-widget elementor-widget-heading\" data-id=\"d5bee9b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Ad shot through Tik Tok.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4725616 elementor-widget elementor-widget-text-editor\" data-id=\"4725616\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>TikTok has quickly become a popular social media platform over the past few years, attracting consumers of all ages, from teenagers to adults, making it an attractive marketing channel for businesses.<\/p>\n<p>The highlight of Ads on TikTok is its ability to reach a wide range of target groups through attractive short video content. Investing in advertising on this platform is a valuable business opportunity as it effectively creates brand awareness and boosts sales. It also allows your content to accurately reach audiences who are interested in your products or services. The advertising formats on Tik Tok Ads are divided into five categories:<\/p>\n<ul>\n<li><strong>Brand Takeover &#8211; Full Screen Impact: <\/strong>Full screen ads that appear immediately when a user opens the TikTok app help create brand recognition and reach the most audiences of all ad formats, suitable for large campaigns.<\/li>\n<li><strong>Top View &#8211; Create a Million Views: <\/strong>The premium advertising model displayed at the top of For You Page can generate millions of views per day with outstanding position and eye-catching brand awareness.<\/li>\n<li><strong>In-Feed Ads &#8211; Video feed insertion: <\/strong>Commercials that blend seamlessly into regular content appear during the viewing of videos on For You Page, allowing viewers to feel natural and non-disruptive to their user experience and increase brand participation opportunities.<\/li>\n<li><strong>Hashtag Challenge &#8211; Stimulates engagement: <\/strong>A campaign that challenges users to create content under the brand hashtag, create a viral flow and massive participation, enabling brands to reach a wide range of users through content creation.<\/li>\n<li><strong>Branded Effect &#8211; \u0e40\u0e2d\u0e1f\u0e40\u0e1f\u0e01\u0e15\u0e4c\u0e2a\u0e38\u0e14\u0e04\u0e23\u0e35\u0e40\u0e2d\u0e17\u0e35\u0e1f<\/strong>: \u0e40\u0e04\u0e23\u0e37\u0e48\u0e2d\u0e07\u0e21\u0e37\u0e2d\u0e2a\u0e23\u0e49\u0e32\u0e07\u0e2a\u0e23\u0e23\u0e04\u0e4c\u0e1e\u0e34\u0e40\u0e28\u0e29\u0e17\u0e35\u0e48\u0e41\u0e1a\u0e23\u0e19\u0e14\u0e4c\u0e2a\u0e32\u0e21\u0e32\u0e23\u0e16\u0e2d\u0e2d\u0e01\u0e41\u0e1a\u0e1a\u0e40\u0e2d\u0e1f\u0e40\u0e1f\u0e01\u0e15\u0e4c\u0e40\u0e09\u0e1e\u0e32\u0e30\u0e15\u0e31\u0e27 \u0e44\u0e21\u0e48\u0e27\u0e48\u0e32\u0e08\u0e30\u0e40\u0e1b\u0e47\u0e19\u0e1f\u0e34\u0e25\u0e40\u0e15\u0e2d\u0e23\u0e4c \u0e2a\u0e15\u0e34\u0e01\u0e40\u0e01\u0e2d\u0e23\u0e4c \u0e2b\u0e23\u0e37\u0e2d AR effects \u0e0a\u0e48\u0e27\u0e22\u0e40\u0e1e\u0e34\u0e48\u0e21\u0e04\u0e27\u0e32\u0e21\u0e2a\u0e19\u0e38\u0e01\u0e2a\u0e19\u0e32\u0e19\u0e41\u0e25\u0e30\u0e04\u0e27\u0e32\u0e21\u0e19\u0e48\u0e32\u0e2a\u0e19\u0e43\u0e08\u0e43\u0e2b\u0e49\u0e01\u0e31\u0e1a\u0e41\u0e04\u0e21\u0e40\u0e1b\u0e0d \u0e01\u0e23\u0e30\u0e15\u0e38\u0e49\u0e19\u0e43\u0e2b\u0e49\u0e1c\u0e39\u0e49\u0e43\u0e0a\u0e49\u0e2d\u0e22\u0e32\u0e01\u0e21\u0e35\u0e2a\u0e48\u0e27\u0e19\u0e23\u0e48\u0e27\u0e21\u0e41\u0e25\u0e30\u0e41\u0e0a\u0e23\u0e4c\u0e15\u0e48\u0e2d<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b84897 elementor-widget elementor-widget-heading\" data-id=\"2b84897\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Combine the trick of shooting Ads advertising into selling bangs!<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-803e85a elementor-widget elementor-widget-image\" data-id=\"803e85a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"611\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/Ads-\u0e04\u0e37\u0e2d-4-1024x611.webp\" class=\"attachment-large size-large wp-image-8514\" alt=\"\u0e01\u0e32\u0e23\u0e22\u0e34\u0e07 Ads \u0e04\u0e37\u0e2d\u0e2d\u0e30\u0e44\u0e23 - \u0e23\u0e27\u0e21\u0e17\u0e23\u0e34\u0e04\u0e01\u0e32\u0e23\u0e22\u0e34\u0e07 Ads\" srcset=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/Ads-\u0e04\u0e37\u0e2d-4-1024x611.webp 1024w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/Ads-\u0e04\u0e37\u0e2d-4-300x179.webp 300w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/Ads-\u0e04\u0e37\u0e2d-4-768x459.webp 768w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/Ads-\u0e04\u0e37\u0e2d-4-500x299.webp 500w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/Ads-\u0e04\u0e37\u0e2d-4-700x418.webp 700w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/Ads-\u0e04\u0e37\u0e2d-4.webp 1340w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f74ea6 elementor-widget elementor-widget-text-editor\" data-id=\"5f74ea6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Ads is a powerful marketing tool in the digital age. Ads are the means to help businesses reach their target audience accurately. Whether Google Ads is an ad system that allows businesses to reach their customers on the spot or other platforms where Ads are a key tool to drive sales. Let&#8217;s see how adverts are successful.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-491fa67 elementor-widget elementor-widget-heading\" data-id=\"491fa67\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Study of target audience<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0fcdb63 elementor-widget elementor-widget-text-editor\" data-id=\"0fcdb63\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Understanding our target audience&#8217;s behaviour and needs is the cornerstone of advertising Ads, which will allow us to design campaigns that suit consumers&#8217; needs. We need to analyze demographics, lifestyle, interests, and online shopping behaviour to create content and offers.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff75c37 elementor-widget elementor-widget-heading\" data-id=\"ff75c37\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Accurate targeting of the target audience<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-81a9fce elementor-widget elementor-widget-text-editor\" data-id=\"81a9fce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Target group settings in advertising platforms must be thorough and accurate, using geographic, demographic, interest and behavioral targeting features to optimize advertising budgets.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f7d9c91 elementor-widget elementor-widget-heading\" data-id=\"f7d9c91\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Frequent Ad shootings should not be modified.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-20e8f2a elementor-widget elementor-widget-text-editor\" data-id=\"20e8f2a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Modifying ad settings too frequently will prevent the system from learning and effectively adjusting its campaign. System time should be kept and each modification period should be omitted.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d5ccf00 elementor-widget elementor-widget-heading\" data-id=\"d5ccf00\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Creating attractive ad formats<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b54b99 elementor-widget elementor-widget-text-editor\" data-id=\"3b54b99\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Interesting advertising designs, including images, videos and text, clearly communicate the selling point of a product or service. It should be in language that stimulates buying decisions or causes users to take some action or use a unique Call to Action.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bc35fea elementor-widget elementor-widget-heading\" data-id=\"bc35fea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Quality Landing Page Usage<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23162e4 elementor-widget elementor-widget-text-editor\" data-id=\"23162e4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A good landing page needs to be designed in accordance with advertising, full information, fast loading, easy to use, and clear forms or buttons to lead to efficient purchasing of goods or services. Landing Page will help increase visitor customer transition.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-93573e5 elementor-widget elementor-widget-heading\" data-id=\"93573e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Campaign monitoring and measurement<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c3d852e elementor-widget elementor-widget-text-editor\" data-id=\"c3d852e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Regular analysis of campaign performance is important to monitor key indicators such as click rate, customer transition rate and return on investment to continually improve campaign performance.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb125f7 elementor-widget elementor-widget-heading\" data-id=\"eb125f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Summary<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6281209 elementor-widget elementor-widget-text-editor\" data-id=\"6281209\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In a competitive online world, shooting Ads is a key strategy to help your brand become recognized and increase sales. Whether it&#8217;s Facebook, Instagram or Google ads, it&#8217;s a channel that helps you reach your target audience accurately and measure results in real time.<\/p>\n<p><strong>CIPHER <\/strong>is ready to help your business grow with a<a href=\"https:\/\/www.cipher.co.th\/en\/services\/social-media-marketing\/\"><strong> comprehensive social media <\/strong><\/a>marketing service with a team of experts who have experience in strategizing and managing advertising campaigns to suit the target audience. Contact us today to upgrade your business to online success!<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-31a62f0 elementor-widget elementor-widget-image\" data-id=\"31a62f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.cipher.co.th\/services\/online-advertising\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"341\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/bn-Online-Advertising-1024x341.webp\" class=\"elementor-animation-shrink attachment-large size-large wp-image-8934\" alt=\"\u0e1a\u0e23\u0e34\u0e01\u0e32\u0e23 Online Advertising\" srcset=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/bn-Online-Advertising-1024x341.webp 1024w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/bn-Online-Advertising-300x100.webp 300w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/bn-Online-Advertising-768x256.webp 768w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/bn-Online-Advertising-500x167.webp 500w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/bn-Online-Advertising-700x233.webp 700w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/01\/bn-Online-Advertising.webp 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Table of Contents Shooting Ads is. What? How many forms? Shortcuts to increase sales for online business. Tired? 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