{"id":9931,"date":"2021-08-17T07:55:35","date_gmt":"2021-08-17T00:55:35","guid":{"rendered":"https:\/\/www.cipher.co.th\/buyer-persona-template\/"},"modified":"2026-09-17T15:54:02","modified_gmt":"2026-09-17T08:54:02","slug":"buyer-persona-template","status":"publish","type":"page","link":"https:\/\/www.cipher.co.th\/en\/buyer-persona-template\/","title":{"rendered":"Buyer Persona Template"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"9931\" class=\"elementor elementor-9931 elementor-2846\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bcb9c76 e-flex e-con-boxed e-con e-parent\" data-id=\"bcb9c76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a445981 e-con-full e-flex e-con e-child\" data-id=\"a445981\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-24df822 elementor-widget elementor-widget-text-editor\" data-id=\"24df822\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Download for free!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f1c6b0b e-flex e-con-boxed e-con e-parent\" data-id=\"f1c6b0b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-0cc362e e-con-full e-flex e-con e-child\" data-id=\"0cc362e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-a922bea e-con-full e-flex e-con e-child\" data-id=\"a922bea\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5f0c3df elementor-widget__width-inherit elementor-widget-tablet__width-inherit elementor-widget elementor-widget-image\" data-id=\"5f0c3df\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"1053\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2021\/08\/how-to-create-buyer-persona-book-768x1053.png\" class=\"attachment-medium_large size-medium_large wp-image-5544\" alt=\"\" srcset=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2021\/08\/how-to-create-buyer-persona-book-768x1053.png 768w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2021\/08\/how-to-create-buyer-persona-book-500x685.png 500w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2021\/08\/how-to-create-buyer-persona-book-700x959.png 700w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2021\/08\/how-to-create-buyer-persona-book-219x300.png 219w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2021\/08\/how-to-create-buyer-persona-book-747x1024.png 747w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2021\/08\/how-to-create-buyer-persona-book-1121x1536.png 1121w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2021\/08\/how-to-create-buyer-persona-book-200x274.png 200w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2021\/08\/how-to-create-buyer-persona-book-400x548.png 400w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2021\/08\/how-to-create-buyer-persona-book-600x822.png 600w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2021\/08\/how-to-create-buyer-persona-book-800x1096.png 800w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2021\/08\/how-to-create-buyer-persona-book-1200x1645.png 1200w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2021\/08\/how-to-create-buyer-persona-book.png 1401w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f5809b elementor-widget elementor-widget-text-editor\" data-id=\"2f5809b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>How well do you know your ideal customer?<\/h3><p>You can&#8217;t sell to your customers if you don&#8217;t know who they are. How well do you know their background, what their goals and challenges are? What are their interests and needs? How old are they? What schools do they go to? How many children do they have? What do they do in their daily lives?<\/p><p>Creating a buyer persona can help you improve your sales tremendously.<\/p><p>Not knowing the answer to the question in the first paragraph will make it difficult to plan marketing or sales directions.<\/p><p>This file contains a template of questions you will need to find your Buyer Persona.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4206166 e-con-full e-flex e-con e-child\" data-id=\"4206166\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-72a45a3 elementor-widget elementor-widget-heading\" data-id=\"72a45a3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Fill in the information to receive Download Content.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e87873b elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"e87873b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7018307 elementor-widget elementor-widget-hubspot-form\" data-id=\"7018307\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"hubspot-form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\t\t\t<div\n\t\t\tclass=\"hs-form-frame\"\n\t\t\tdata-region=\"na1\"\n\t\t\tdata-form-id=\"bebe8f1f-a81f-440f-87cb-4eb95ff19379\"\n\t\t\tdata-portal-id=\"3870683\"\n\t\t\t >\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-98a7eaa e-flex e-con-boxed e-con e-parent\" data-id=\"98a7eaa\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6d90d9b elementor-widget elementor-widget-image\" data-id=\"6d90d9b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.cipher.co.th\/en\/e-book-consumer-behavior-2025-understanding-digital-age-customers\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"341\" src=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/02\/cta-e-book-5-1-1024x341.webp\" class=\"elementor-animation-shrink attachment-large size-large wp-image-9036\" alt=\"\" srcset=\"https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/02\/cta-e-book-5-1-1024x341.webp 1024w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/02\/cta-e-book-5-1-300x100.webp 300w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/02\/cta-e-book-5-1-768x256.webp 768w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/02\/cta-e-book-5-1-500x167.webp 500w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/02\/cta-e-book-5-1-700x233.webp 700w, https:\/\/www.cipher.co.th\/wp-content\/uploads\/2025\/02\/cta-e-book-5-1.webp 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Download for free! How well do you know your ideal customer? You can&#8217;t sell to your customers if you don&#8217;t [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_angie_page":false,"content-type":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"disabled","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"enabled","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-9931","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/pages\/9931","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/comments?post=9931"}],"version-history":[{"count":0,"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/pages\/9931\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.cipher.co.th\/en\/wp-json\/wp\/v2\/media?parent=9931"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}